“Ignorance-on-fire” is what I call those people who for whatever reason are on fire with profound enthusiasm and have what is called a “Big Why” that overcomes all rejection, obstacles, and resistance.
“Ignorance-on-fire” is what I call those people who for whatever reason (need for the opportunity; change in occupation; desire to travel, win a new car, or to get some other reward; respect for you; hoping to generate new results; or because that person is a true believer in the product) are on fire with profound enthusiasm and have what is called a “Big Why” that overcomes all rejection, obstacles, and resistance.
A Big Why is an unstoppable need!
If you have a BIG WHY, you can overcome anything!
The husband of a lady that I know well left her and her kids. He left her with $248 and two children who had cystic fibrosis.
Cystic fibrosis is an inherited chronic disease affecting the lungs and digestive system. In most cases it means that the person may need at least one lung replaced, which costs a minimum of $200,000.
She had a Big Why. She had didn’t have any insurance that covered lung replacement.
She had no education, qualifications, rich relatives, foundation connections, or support system that would or could serve her.
She decided to have courage—which means strength of heart—and bravely set out to do what she had never done before and learn, master, and quickly manifest lots of money in network marketing, because her children’s lives depended on it.
She did what I will call “do-the-do” and mastered earning vast, fast cash to pay the enormous costs of her children’s treatment.
Amazingly, she made a fortune and paid for the operation.
She not only paid for the operation, she mastered herself—the greatest challenge of all—and is now busy raising $100 million for research, because researchers say with those funds, they can find a cure for cystic fibrosis.
She discovered a niche market in her problem. She enrolled other parents who had children with cystic fibrosis.
I say grow rich in your niche.
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