Get Your Company's Message Across With Tradeshow Exhibit Rentals

Tradeshow exhibit rentals are a great way to promote your small business. They offer a place where customers can come into contact with your company directly, and where you can show them what you're all about. This opportunity for personal contact offers them a simple and quick introduction to your services. Here are some tips on how to get good tradeshow exhibit rentals.

Choose Your Rental Company Carefully

Getting a good tradeshow exhibit rentals company makes all the difference. They need to be absolutely professional and trustworthy. If they're not totally trustworthy, they may take too long moving the exhibits, costing you valuable face time with potential customers. Speed is important, but so is thoroughness. Every part needs to make it to the show and it should all be assembled properly. A bad company will lose parts of your display, especially if they're traveling over long distances. The key is to get a company that specializes in moving exhibits.

Check the Weather

If your display is moving from place to place, it never hurts to take a look at the weather before the show. There's little you can do about it if a blizzard hits town or you're stuck in a massive storm. When bad weather hits, the best thing you can do is be prepared for it and start moving early. Watching the weather will allow you to anticipate all the little hitches that might slow you down. Remember that every second counts when you're doing tradeshows.

Designing Your Display

At tradeshows, it's all about the visual first impression. Your company's message has to be communicated in a matter of seconds to the people who are walking by. You've got to make a bid for their attention before somebody else's display snags them and takes them away. It's fiercely competitive. But the key to drawing that attention is the visual impact of what you're offering.

Since time is essential, you've got to not only get their attention but also show them exactly what you're about in just those few seconds. Your display should have a clear message to convey. Before setting up your exhibits, think about the ultimate goal. Use this goal to direct you in making all the little decisions about your design.

With a clear goal in mind, you've got lots of different features to consider. How big will your display be? Where in the trade show is it going to be located? This is going to make a huge difference in terms of visual impact. You should also consider how many shows you're going to use the exhibits in, how you're going to transport it from show to show, and how much money you've got to put into the project.

Design Features

Different types of tradeshow exhibit rentals include banner stands, pop-up displays, fabric tension displays, hybrid displays and set-ups that are completely custom designed. There is no one best design; they all have their advantages. The visual impact you want to make should guide your decision on which type to use. Make sure that your logo is in as many places as possible, and that the display is neat and clean. Also, don't forget to consider lighting.

Companies that specialize in tradeshow exhibit rentals can often help you with designing your display. If you've never made one before, or if you're feeling a little clueless about how to get your company's message across, this can be a big help.