As more and more people are becoming tech savvy and most of the people are spending most of the time on internet, it will be more visible to the customers and the marketing will reach more widely to the people if the marketing is done on internet.
There are a lot of advantages of using the internet for advertising and the reasons are very obvious. There are many ways and many forums in the internet which can be used to target different customers on the internet. This is a very big advantage that he marketing can reach a lot of people all at once if the marketing is done online and another big advantage of this source of marketing is this is free of cost. The cost of advertising in the internet is very less as compare to marketing separately where the customers are targeted by producing traditional brochures, making video advertisements, audio advertisements, marketing with the help of print media. The advertising in the internet also goes viral very easily and reach out to a wider audience in a very short time as compared to the traditional methods of marketing. The advertising online will also help to get to the customers worldwide, across the globe. There are many ways and methods online which can be used for marketing on the internet. There are some disadvantages also for advertising on the internet. Some of the demerits of the online marketing would be if there are people who do not have internet connectivity or if there are people who have slow internet connectivity, then it will be very difficult to target them with the help of marketing on internet. One another problem is there are still many people who have the conservative thinking and they don’t believe on the details given on the internet and consider them as frauds because of increasing frauds on internet. So the trust of the customers on the details given on the internet is low. These are some of the disadvantages of marketing on the internet.
New Product Pricing Strategies
The different types of pricing strategies are cost plus pricing, target return pricing, value based pricing, and psychological pricing. It is very important for every business type brick or mortar or bits and bytes.
Importance of Reward in Org as Motivational Factor
In the entire context we describe about reward as motivational factor with reference of Virgin Media, which has a specific approach which the management follows in order to increase the productivity and also the reputation of the organisation. The candidates are rewarded to increase their motivation and encourage them to give their best performances.
Team coordination and dynamics of a group in Management
The core focus of BA’s assessment center was to provide ample scope and opportunity to the potential candidates, so that they can display their strengths, which might be in alignment with the BA’s organizational culture and working methodology.
