Launch a New Product with Promotional Gifts

Feb 29
09:49

2008

Gareth Parkin

Gareth Parkin

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Creat a buzz about your latest products with promotional gifts and get your customers talking.

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One of the most effective ways to launch a new product is to package it with a promotional gift. The something-for-nothing factor is always a great lure to get people to try a new product,Launch a New Product with Promotional Gifts Articles and it's one that is being exploited in a big way by many major manufacturers. If you're launching a new product, you don't want to package it up with just any free gift, though. You need a plan to make sure that the business gifts is to coordinate them with the product launch marketing. You might send out imprinted plastic carrier bags by post to a targeted mailing list, for instance, with an invitation to bring the empty bag to your store to be filled with a free gift; or invite conference attendees to drop by your booth with the bag for a useful packet of coupons and information. A clever launch for a new beverage flavor might include a mass mailing of foldable beverage coolers imprinted with the new product's name, and an invitation to bring it by a participating store to get a free sample bottle.

Create a Buzz About the New Product with Promotional Items

Nothing stimulates sales like anticipation. Promotional items can play a large part in nudging a product buzz into a roaring demand. Publicity stunts that garner media attention – and even more importantly these days, the attention of the “new media” – can launch your new product into the stratosphere. You might launch balloons imprinted with the name of your new product and the projected launch date, or hit the beaches and parks to hand out boomerangs and flying discs with the product's logo printed on them. Launching a new magazine or newspaper? How about handing out magnifying glasses printed with “Want a closer look? Read the New Times on ”.

Successfully launching a new product is a careful amalgam of planning, publicity and timing. Promotional gifts can play a big part in that process. For a wide range of promotional gifts and lots of great ides on how to use them to best effect, no other company matches ideasbynet.com. Their professionals have been in the business of creating unique and eye-catching promotional gifts for decades. Take advantage of years of expertise and knowledge. Contact the professionals at ideasbynet.com today to find out how they can help make your new product an immediate success.