Along with having an innovative supply chain, there's another reason Dell is the largest computer company in the world. They always offer great coupon codes to online affiliates that let the buyer "in" on deals that they otherwise wouldn't get.
By offering coupon and discount codes that are both new promotions and/or expiring deals, it motivates buyers into taking advantage of a one time offer. It's also a great way to push inventory and make room for new products.
Have you noticed Dell is now promoting digital cameras, flash memory, and more electronic products from other retailers? Their success in the e-commerce space comes with the help of affiliates, and now they are promoting a wide range of electronics with similar coupon codes to what was once only available to computer discounts. Promotions like these benefit the buyer AND seller.
If I were a retailer, I would model the dell coupons and coupon codes Dell provides. It really sells products, especially when it's an extra $50-$100 discount. This makes a consumer feel like they're getting the best deal out there, regardless of the actual final price.
The only thing Dell lacks that can benefit affiliate marketing is great landing pages that explicitly outline the details of the coupon. Let’s not confuse buyers, instead let’s make sure they know what kind of deal they're getting, and point them to it. The online affiliate and retail community need to pull together to let buyers more easily understand the offer they're getting, and landing pages detailing an offer enhance online shopping.
There’s a reason "dell coupon" was searched twice as much as "online coupon" in April (from Yahoo search statistics). It's because not enough affiliates are pushing their products with coupon codes. Retailers should model the Dell affiliate coupons offers; their success comes from many angles.
Rebates: Savings or Scam?
We’ve all had our issues with rebates. Remember the time you purchased that “free” product from Comp USA or Circuit City who then promised you would get your money back? What an easy purchase! But, did you know that the majority of folks never redeem their rebates? If you really ever did get that check in the mail, you’re one of the few savvy consumers out there. If not, I want to let everyone in on how to ensure they’re going to be getting the savings they signed up for. Get out a pen and pencil; this may require a little work.
Gas Prices Too High? Save on Everything Else
As you know, gas prices are way up right now, and could hit all-time highs this summer. Since gas is a necessary commodity, the high prices may give us a good reason to complain. But instead of slamming your fist on the steering wheel the next time youfill up, try saving money in other ways to make up the difference.
