Do you love shopping? Are you a Groupon fanatic? This article may help you be away from traps in Groupon.
Goupon is now the hottest topic of young blood. It is popular in lots of rapid consumption area, including food, clothing, beauty and fitness, etc. as well as leisure and entertainment area.
Strength lies in numbers, many people think they can get the best low cost goods or service in Groupon. According to a recent survey, more than 80% people had participated in Groupon once or would like to participate in Groupon when they are shopping. Groupon seems to be a new way for customers to get preferential price in chess game way from businesses by using wisdom and strength of the collective.
But, recently, an online investigation about the Goupon’s popularity shows that there are some abuses in this newly consumption pattern, such as the traps cell phone market. Although 82% customers, who already have cell phone or would like to buy one, have once participated in cell phone’s Groupon, 80% of them charged their money back at last. Only about 20% of customers get cost-efficient cell phone through Groupon.
Low price is the essential benefits for customers to choose Groupon. But, it will easy get customers in trap, such as quality problem. Therefore, if you like Groupon or want to take part in Groupon, the following notes are basic tips for you to be learnt.
Tip 1: Don’t believe the “losing price”.
If you ever participated in a live Groupon in the shopping mall or online store, you may see this picture before, that is, businesses will always give the “losing price” once the best bargainer shows up. The question is that is the “losing price” really the lowest price, isn’t it just a kind of strategic cooperation? Customers should be aware that if businesses always sell products at a losing price, how can they make benefits? Thus, don’t believe the “losing price”.
To avoid get involved in “losing price” trap, it would be better for customers to do a survey about the store in prior to buy, target the idea product and find out its bottom line. Then, in the Groupon, you will be sure if not the product is your idea one, and the price is the lowest one.
Tip 2: Be sure the Groupon is supervised and controlled by a third party.
There are various Groupon activities everyday involving different kinds of products. Most of customers join in Groupon for cheapest price. But, please note that this price advantage should be connected with good quality products and service.
Some unscrupulous businesses use superior products as samples, but send substandard products to customers after the payment finished. If the quality and service has no guarantee, customers will easily face high risk.
Therefore, customers should be sure that the Groupon they choose has been supervised by a third party in case unexpected problems or troubles arise while no place for claim charges. Some Groupon organizers disappeared after one Groupon activity, and left both businesses and customers being unnecessary trouble if the process was not going through smoothly. This is can not protect customers’ benefits. Other Groupon organizers, like self-organized ones, can not guarantee customers benefits either, unless it is not the first time to participate in.
In addition, product or business brand is an important factor for shopping, no matter it is for Groupon or not. Usually, brand means guarantee.
Tip 3: Keep the invoice before finish the payment.
Many businesses will only show a few samples in Groupon, which will easily misunderstood consumers. In this case, customers are not encouraged to pay the full price before getting the real goods, but use advance payment at first, even the price is really temptation.
Sometimes, to attract customers, some businesses use some famous brands as signboard. But, they will only exhibit a few unnamed brands in Groupon. Although their price is low, the quality and service is also below the original level. So, customers should keep invoice and other documents to avoid be involved in those troubles.
Groupon, purchase in group, brings our customers a new consumption pattern, and inspired consumption. However, due to the lack of reasonable control and supervise, more and more problems arise, and more and more customers are getting in trouble. Thus, customers should learn how to keep away from those traps in Groupon, or choose some other reliable shopping method, such as clearance sale. It can also help you purchase idea products in low price, besides with quality and service guarantee.
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