Color Printing Services

Reliable and cost effective color printing services are the key to developing an attractive and long lasting business card. Use of colors makes a business card more attractive and eye catching and boosts its effectiveness as a communicative and promotional tool.

Color Printing: Preferred over Black & White

Color printing services are increasingly being preferred to black and white cards for the simple reason that colorful things attract more attention and remain in a person’s mind for a longer time. Color printed cards or promotional items can do wonders for an individual or a company. The technical advancement over the past several years has resulted in the advent of highly efficient color printing services that use a mix and match of not two but several colors to produce highly attractive and noticeable output.

The cost of color printing is slightly higher than that for traditional black & white printing but the benefits are enormous, such as:

• Color printing helps a business present a credible and professional image. Quite often, viewers tend to reject business cards or other promotional materials that are dull or unattractive. Use of good quality printing services can ensure that one’s business card or brochures and pamphlets get noticed and encourage the viewer to read the further details.

• Use of colors enables the efficient use of graphics, pictures and logos, and even photos in business cards, pamphlets, circulars or any form of communication material.

• A mix and match of various colors and shades can be used to design and print varied types of business cards to target varied audiences and serve diverse purposes.

• Color printing can be done on any kind of paper and various other kinds of materials.

Types of Color Printing Services

Color printing services are provided by using various types of printing techniques that include offset printing, screen printing, digital printing, flexography and gravure. The cheapest form of color printing is the spot color printing technique, in which the text and images are printed with black ink but the color highlights are printed using the spot color ink.

Process color printing is used to print full photographic images using translucent inks of four colors: cyan, magenta, yellow and black (or CMYK).

Six-color process printing is the latest in the list of the type of color printing services offered by printing companies. The technique adds orange and green to the traditional CMYK inks to have a wider range of inks.

Printeca.com is a leading provider of all types of printing services, including offset and digital, and uses the highest quality of inks and paper. The company also purchases carbon credits from government authorized agencies to make the color printing process 100% carbon neutral.