Display Booth Rental Ideas
The benefits of renting a display booth at a trade show and what kinds of booth options are available.
Trade shows are a good way to effectively communicate your brand and sell your product to your target market. If your budget won’t allow you to buy the display booth that fits your needs,
it may allow you to rent. Renting is a cost effective method to have the booth you need to showcase your product without going into debt to do it. Besides the economic incentive, there are a lot of great benefits to obtaining a trade show display rental instead of purchasing it. For example many companies will deliver the booth to the trade show for you and set it up saving you a great deal of time and effort, especially if it is not a simple set up for one person.
Many companies will also sell you the booth you are renting for a discount if you decide later on down the road to purchase the display so it can end up being a rent to own deal which your bookkeeper will probably find very favorable.
When you are trying to decide what kind of trade show display rental you desire, remember your options are almost limitless. You can create a great deal of originality by what you select as well as the type of graphics you use to personalize it with.
You can opt for a pop up display that is durable, light weight and easy for one person to set up and take down or you can opt for a more custom look with a modular display that is reconfigurable.
Another choice is a truss system. This system is more time consuming than a pop up display to set up but it has functional components that will allow you to mount a light or a plasma screen/LCD. This is a good display choice if you are showcasing heavier products or need to have space for multiple computer screens. Truss systems can look more theatrical and work well with pop ups and panel displays making them a very versatile choice.
If you are planning to participate in an outdoor trade show you may want a tent display with outdoor banner stands, flags and a table display that emphasizes your logo with your own graphic designs.
Your graphics are the part of the booth that make your booth personal and you can easily add your graphics to a rental booth without the hassle of having to purchase, load and ship the booth to the trade show and set it up. Not to mention taking the booth apart and loading it for storage when the show is over. By renting your display booth the only thing you have to worry about is storing your graphics for the next show and how great your sales were at this one.