Ever since my latest book, ... ... became a ... at Amazon last June, people have been writing me. Most of thetime people are just praising the book. ... people have que
Ever since my latest book, "Spiritual Marketing," became a #1
best-seller at Amazon last June, people have been writing me. Most of the
time people are just praising the book. Sometimes people have questions
about the five-step process in the book for creating wealth from the inside
out. By far the most common question is about step five, the one called "Let go."
"But what do I DO if I let go?" is the question I get the most. "If I
let go, don't I just sit there?"
What I didn't fully explain in the book is that you usually still have
to do something to achieve your dreams. That something might be as little as answering the phone. Or making a call. Or buying a book. Or joining an
association. Or answering an email. I have no idea what that action will be
for you regarding achieving your dream. But you usually have to do
something, however small or large a step.
But the magic answer to the question of what action to do next is this:
You want to take what I call "Inspired Action."
Inspired Action is any action you take based on an inside nudge.
In other words, an Inspired Action is when you suddenly get a desire to
drive to the store. You may have no idea why you need to go to the store
right now. But something within you is urging you out the door. Follow that
hunch. It may lead you to your goal. At the store, you may meet the right
person. Or find the right product. Or pick up the right magazine that will
lead you to completing your dream.
For example, in "Spiritual Marketing" I talk about how I managed to get
into Nightingale-Conant with my own tapeset, called "The Power of Outrageous Marketing." I had tried to get Nightingale-Conant to pay attention to me for over ten years. (Ten years!) Nothing I did would ever work out. Yet I was doing all the "right things" people said I should do---make calls, send letters, follow a plan of action, etc.
Nope. None of that ever worked.
So I stopped all that planned action. I didn't stop wanting my goal of
being in the famous Nightingale-Conant catalog, of course, but I did stop
struggling to make it happen. I, in short, let go. I waited for divine
inspiration to tell me what to do next.
And then one day I started to get emails from someone asking questions
about my book on P.T. Barnum, called "There's A Customer Born Every Minute." My gut said to answer the questions. So my Inspired Action was simply to write back to this stranger. That's what I felt guided to do.
I did. And after three weeks of email exchanges, this man finally wrote
me an email that rocked my world. He said, "I appreciate all you've done for
me. If you ever want your material considered by Nightingale-Conant, I am
their senior marketing director. Just send your stuff to me."
I still get goosebumps when I think of that email. That miracle occurred
not because of any planned action, but because of Inspired Action.
So here's how to make Inspired Action work for you:
Step One: As I explain in "Spiritual Marketing," set an intention. An
intention is your declaration about your dream, or goal, that you want to
be, do, or have. This is your request of your subconscious, unconscious and universe itself. The clearer your intention, the better your results. One of my intentions was, "I intend to have a best-selling audiotape program with Nightingale-Conant." Another was, "I intend for my 'Spiritual Marketing'
book to become a #1 best-seller at Amazon."
Step Two: Follow your hunches. Listen to your intuition. If you get a
desire to make a plan of action, so be it. Do it. But if you get a desire to
go for a walk, or to watch television, or to surf the web, then do that. You
never know where your Inspired Action will take you, but because you set an intention (step one), your intuition will find a short-cut to your dreams.
Inspired Action works because your ego can only see limited terrain
while the universe can see it all. Your ego might say, "Write a business
plan." But your intuition might see that that won't work in your case and
instead urge you to do something else, maybe even something strange. Trust it. Inspired Action comes from the bigger picture, which you can't always see until you've taken the actions you're being inspired to take.
Finally, the more you can quiet your mind, still your thoughts, and
relax your body, the more you will hear the inner voice nudging you in the
direction of your dreams.
When it speaks, move.
That's Inspired Action.
Do it and you'll find amazing new short-cuts direct to the fulfillment
of your stated desires. It's an easy path more fun, more relaxed, and
usually more profitable, than planned action and constant struggle.
Try it and see.
Why Encourage People?
Win taught me that whatever you focus on expands. This was long before the movie The Secret or before the Law of Attraction hit mainstream media. Win called it the first law of psychology. Whatever you focus on will expand.The Unparalleled Influence of "The Book of est"
In the vast sea of self-help literature, one book stands out as a transformative powerhouse: "The Book of est." This lesser-known tome has not only reshaped my perspective but has also left an indelible mark on the lives of countless readers. It's a book that eclipses even the most renowned titles like "Think and Grow Rich," and for some, it holds a more profound impact than religious texts such as the Bible. This is a bold claim, but it's rooted in the profound personal transformations that "The Book of est" has catalyzed.Attracting Harry Potter's Magic Guitar
These days I love attracting guitars and playing guitars. I'm fortunate enough to know musicians as well as guitar teachers. Weekly lessons with Guitar Monk Mathew Dixon are a blast. Talking music with guitarist Pat O'Bryan is always enlightening. And meeting luthiers (guitar makers) is also educational and inspiring. (Pic's of Pat and me.*)