With over 15 years in the business Andy has perfected his selling technique on online platforms such as eBay, Amazon and his own website. Printer Basics is located in Cheshire UK and was originally a mail order service but was updated to a eCommerce website as the times changed!
“It started with the website, then amazon and then eBay”
“We use channel advisor to get the orders into our own system from the marketplaces”
“Channel advisor are constantly innovating, that’s why we chose to work with them”
“Channel advisor enables us to operate on a single system internally it’s easier from a warehouse perspective.”
“We pick and pack a couple of thousand products a day”
“We sell into France using Chanel advisor and attend their annual conference”
“We use a PPC agency and the SEO in-house”
“Longtail AdWords convert better for us at PLA’s and google shopping level”
“The more traffic you can drive to your website the better”
“A customer is our greatest asset, we pride ourselves on customer service”
“There’s great opportunity for personalised mailing for the online seller”
“We get a response rate of 1% for email but 13 or 14% when it’s an offer”
“Without customers you don’t have a business”
“Just get started and don’t delay it doesn’t have to be perfect.”
“It’s an art form in capturing the customer and keeping them buying from you again and again”
What do they offer?Printer Basics has the highest quality inks at the lowest price, offering dozens of branded ink cartridges from leaders such as Canon, HP, Epson. Printer Basics also stocked with toner cartridges, paper, PC accessories & LED bulbs.
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Make sure it’s viable, don’t waste your time, your effort, your money.
Rob from Parade Antiques sells items in the area of collectibles, memorabilia and antiques. Based in Plymouth, the business was established in 1997. Around five years ago, Rob started the Company’s eCommerce business alongside friend and business partner Alex. Parade Antiques trade through their own website and through eBay and are based in an old early 18th century warehouse near the waterís edge of Plymouth.
“You always have to try and achieve a profit on every sale.” Alasdair from Badger Inks
Alasdair has been trading ink cartridges online since 2009 through eCommerce platforms such as Amazon and eBay and through his own website badgerinks.co.uk. He is based in East Sussex with a small team around him. Alasdair has recently started a bricks and mortar business alongside his thriving online business selling brands such as Canon, Epson and Lexmark.
It’s an art form in capturing the customer and keeping them buying from you again and again
With over 15 years in the business Andy has perfected his selling technique on online platforms such as eBay, Amazon and his own website. Printer Basics is located in Cheshire UK and was originally a mail order service but was updated to a eCommerce website as the times changed!
