The corporate sector is the place where friends turn foe and the smallest of mistakes can lead to the company’s downfall.
The struggle to the top requires years of hard work and penance but to crash it takes merely a second. In recent times, marketing has become a medium of brand promotion with a difference. Direct selling and networking are the latest form of marketing strategies that have been adopted to enhance sales on a more public platform. Companies, for instance Questnet India, have undertaken multi-level marketing to spread their business plan amongst masses. They provide the people with a concept that will allow them to invest their money and carry out their own independent business as per the rules of the company’s business plan.
The process is pretty easy and is explained elaborately in the company’s business plan. Multi-level marketing is not rocket science that needs certification from an educational institute, in fact it is a medium where an average man can also succeed by working hard and following the rules of the plan. The members that enrol in companies like Questnet Indiabecome independent representatives who sell company products to future prospects. As a result of this one on one transaction, the advertising costs and expenditures are eliminated. As a result all the proceeds of the profit are enjoyed by the member himself. The business plan explains elaborately how the company functions and if the plan is followed to T, then probability to succeed increases simultaneously.
While climbing the ladder of quick success MLM companies like questnet India were hit hard by the speculations questioning their credibility. The news was raving about the devious means of the company and overnight the tables turned. The MLM companies were in the spotlight but the reason was not good. Even though these companies had tons of success stories in its favour, the accusers chose to overshadow that aspect and focus on sabotaging the image of these enterprises.
Obstacles and hurdles are crucial and vital to overcome to defeat a company’s image. As the media tarnished the image of these companies, people became more hesitant to join the venture. Companies like Questnet India were authentic but a large section of people had gone stag and formulated their own policies that did not have a connection with the business plan. Subsequently, they ignored the plan provided to them by the company and created a haphazard strategy to do the business. As a result failure was experienced at every step. To avenge their failure, they started putting false allegations on the company resulting in unnecessary uproar. It can be estimated that the downfall of this leading direct selling company was advantageous to many opposing companies but it was nothing more than a false alarm. The hue and cry was a manifestation of jealously and revenge, hence the ugly faces of the corporate sector were unmasked in front of the world. The entire situation was blown out of proportion and hence people were confused by the speculations but once the clouds of contempt balance restored in the markets.Everything You Need to Know About Affordable Wine in Singapore
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