Every female entrepreneur dreams of opportunity, and every one will react differently when it arrives. When faced with a new prospect, how should business owners respond? What kinds of things should they consider? After the opportunity has presented itself and the considerations have been made, things will fall into place, one way or another.
Every female entrepreneur dreams of the day her preparation meets opportunity and her own good luck is born. In her dreams, she knows exactly what she’ll do when presented with an opportunity, and exactly how the cards will fall when she takes it. But in real life, opportunity often seems to come out of nowhere and all the confidence she felt in those dreams disappears as she’s faced with the very real question: how do successful women decide what to do with new opportunity?
A new study from Jane Out of the Box, an authority on women entrepreneurs, recently revealed five distinct types of women in business. Each of these five types – each Jane – has a unique approach to running a business. As a consequence, each of them has a unique combination of characteristics and factors.
This article profiles two of those Jane “types” and the ways they may respond to a new opportunity.
Go Jane Go is passionate about her work, and has no problem marketing and selling herself, so she has plenty of clients—but she’s struggling to keep up with demand. She may be a classic overachiever, taking on volunteer opportunities as well, because she’s eager to make an impact on the world and may really struggle saying “no”. Because she wants to “say yes” to so many opportunities, she may even be in denial about how many hours she actually works during the course of a week. During the worst of times, Go Jane Go may tend to run herself ragged or feeling guilty about all the things on her “to do list” that aren’t getting done quickly enough to satisfy her exacting demands.
Although, as a Go Jane Go, you might be tempted to take on any new opportunity because you know you’re good at multitasking and you feel obligated to make it work, wait! Think about whether you really want to get into a new venture and all that comes with it.
Accidental Jane is a successful, confident business owner who never actually set out to start a business. Instead, she may have decided to start a business due to frustration with her job or a layoff and decided to use her business and personal contacts to strike out on her own. Or, she may have started making something that served her own unmet needs and found other customers with the same need, giving birth to a business. Accidental Jane enjoys what she does and is creating a satisfactory level of income.
Taking on a new opportunity as an Accidental Jane may mean transitioning into a different Jane type (often Jane Dough or Go Jane Go). That means making your business more of a focus in your life. Before saying “yes,” determine if that’s what you really want.
Whether you’re a Go Jane Go or an Accidental Jane, it’s important to know what you’ll do when you’re presented with an opportunity. Explore all the implications and possibilities – then decide whether you want to take this opportunity and deal with the outcomes.
Interested in learning more about the five Jane types and which Jane you are? Check out www.janeoutofthebox.com
Support to Build Business: Guidance for Three Types of Female Entrepreneurs
Most women business owners are on their own as they create, grow and run their companies – but by finding expert and community support, they can accelerate their business growth process and shorten their learning curves. This article outlines various ways three types of female entrepreneurs can seek that support effectively.Receiving Support: Expert Advice for Two Types of Female Entrepreneurs
A vast majority of female entrepreneurs go it alone as they launch, build and maintain their businesses – but they don’t have to. This article outlines various ways two types of female entrepreneurs can seek support effectively.Bringing In the Experts: Saving Time and Money, and Reaching Goals Faster
Because many women business owners are solopreneurs, they often learn the ins and outs of business ownership on their own. The good news is that it is possible for these female entrepreneurs to become successful with ease – by receiving support from experts and from people in the community.