Apple has long been the leader in smartphone technology, but why are their phones so much more expensive than other smartphones?
If you have been searching for mobile phones for sale in Sri Lanka, then you would have noticed the significant differences in the price ranges between Apple phones and other phones. There are many factors that contribute to this. One of the main reasons is the material they use for their phone's casing. The glass on an iPhone is made from sapphire crystal which is one of the strongest materials on earth and makes it very durable. Apple also designs each component with care; even though there are cheaper components available, Apple only uses high quality ones in order to ensure a good experience for its customers.
Here are just some of the reasons why Apple phones may be more expensive than other models.
The iPhone has long been considered a luxury item. To many people, the iPhone is a status symbol. The fact that iPhones are expensive just puts them in an even higher tier of luxury items, and not being able to afford one only adds to their prestige. While this may seem ridiculous at first glance, it actually makes sense when you think about it for a moment; if someone has enough money to buy an iPhone, they're probably willing to spend even more money on luxury items.
The high price of iPhones is actually a kind of self-fulfilling prophecy; people expect it to be expensive because that's what everyone thinks, and as such those with enough money will buy them regardless of the cost. This adds up until you get where we are now; an incredibly pricey phone known for being luxurious and unattainable by most people. Of course, this only applies to Apple products in general, other phones aren't nearly as costly or prestigious. That said, many companies do use similar tactics; just not on quite the same level as Apple does.
Obviously, Apple utilises a huge budget for advertising, and it has definitely paid off too. Some figures suggest that the company spends around $11 billion on ads each year; this is one of the highest amounts in all industries.
The features that iPhones offer surpass any other phone on the market, including Siri and a digital app store with thousands of games and apps to download.
These specifically unique features include:
There is a high demand due to iPhones being so popular among consumers because they are more advanced than other phones and offer many benefits over them which means there is less risk involved when buying an iPhone compared to another cell phone. This makes people want iPhones even more, causing their popularity levels to rise higher. So, if you are looking for mobile phones for sale in Sri Lanka, why not consider an Apple?
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