All these are the main characteristics of a good Hotel Payment System. They are a huge part of fulfilling your goals and can be what stops travelers of choose your competitors over you.
The online world has made everything easier and more accessible, and booking a hotel room can be done from the comfort of your own home, with simple touches on your smartphone. At the same time, the global pandemic forced us to avoid physical contact, or at least evade it more than before, making people take more care of their health and pay attention to their habits. Put that all together and you will see the necessity of having a good Hotel Payment System, capable of organizing and controlling reservations with ease. In this article, we will discuss the main characteristics of a good hotel reservation system to help you make a decision.
Online Payment Available
Because most people nowadays prefer to book a hotel room online, the great majority of them are paying online too. This is a very convenient option for many travelers that do not like to carry cash with them. The great majority of hotels already have an online payment option on their website, which makes the entire reservation and payment process smoother. If you do not have this online payment option available, you may be losing customers to competitors. Having that option on your website can increase your direct booking if done right. Make sure that your hotel reservation system is secured and integrates with the entire hotel’s website. Not only will give your potential clients assurance, shows the advantages of having an online hotel reservation system.
Automated Emails
One of the main advantages of an online Hotel Payment System is that you have all the contact details of the customers in one place. This can prove useful in various ways, especially if you want to implement automatic emails. When guests open an account on your website or when they book a room, you can send automatic confirmation emails and event reminders. Moreover, if you have a blog section or some recommendations for sightseeing in the city, restaurants, and other activities, you can also send an automatic newsletter. Although all guests will not open the emails with recommendations, they will surely notice them.
Use a Channel Management System
It’s not uncommon to have your hotel in many distribution channels. Although you may have a website ready with all the tools for booking a room, travelers may also find your property on OTAs.
This is a wise thing to do, as it offers you more visibility, and increases your brand awareness.
But relying solely on them can be tricky since you need to pay a fee to the OTAs for every reservation made through their platform. That said, you can try to direct customers to your hotel’s website by offering discounts and all sorts of promotions. However, it would be wise to use a channel management system. It collects and organizes all the bookings you have from all the channels you use. This means that you will have a database of bookings made on your website and across many other platforms to make sure your rooms are not overbooked.
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