USB Flash Drives: Ideal Marketing Tools

You may have realized long ago that USB flash drives have made life simpler for you. These handy drives can hold substantial volumes of data. Data can be transferred to and from these devices very fast. They are easy to use because operating systems easily recognize these devices and allow plug and play operation. Moreover, they are quite dependable and provide adequate data security.

Gifting USB flash drives has become a standard mode of marketing and promotion because of several reasons:

• Since they are used almost everyday and carried around by most people who have to work with computers, it is a gift that is not easily forgotten. Every time your client uses the drive, he or she will feel grateful. This gratitude will translate into trade enquiries and sales in the long term.
  

• You may include the information that you want to give your client in the USB flash drive itself. This means that you will not waste money on printing catalogues that are cumbersome and difficult to store. Your client is more likely to throw your catalogues into the bin than dispose a USB flash drive. You may also gift software to the prospective customer in the memory stick.
  

• Since these memory sticks can be fashioned into different shapes, they can be used as effective advertising tools. Some companies give away memory sticks shaped like their products. If you manage to create a stick that the user finds useful and attractive, they will start associating these qualities with your products. You may also customize the memory sticks according to the needs of your clients by adding more features to it.
  

• Many companies gift USB ports shaped like pocket knives, bullets, wristbands, or pens. This makes these gifts more valuable as keep-sakes. Sometimes USB flash drives are also fitted with elegant leather cases to ensure that they are not damaged if they are accidentally dropped. These leather cases may be personalized with the name of a person and a small message.
  

Some USB flash drive sellers also provide services like customized packaging so that you can have the name of your company or brand printed on the pack. The popular packaging options include rectangular and cylindrical presentation tins, magnetic dome boxes, velvet pouches, and clam shells. To make it easier for your target audience to carry your gift, you may also give them customized neck straps or lanyards.