At times we spot many expired domains name but the challenge is separating the good ones from the bad ones. There are many ways of evaluating them.
Let's face it that expired domains name are valuable. In the near future,
e-commerce business owners will be faced with a problem of getting good domains name. I mean there will be a shortage of good quality dot com names. The good ones will be all taken.
But wait a minute… Did I say “the good ones will be all taken?” Oh no, there is always a way of solving a problem. Let’s review this statement from another perspective. We won't have a problem of getting these dot com names. Why? You see not all the owners renew them. And, at one point they abandon them. So, if these names expire, are they unfit for registration again? Nope, they are still fit for registration.
Before a domain name is available for registration, it has to undergo some stages. First there is a grace period of 30 days and at this period it can be renewed at the normal price. After the grace period is over, it is placed into 30 days redemption period.
After the redemption period, there are 5 days on which it is deleted from registrar records. ICANN then drops it from its database and thereafter there is no Whois information regarding it. Now it's available and anybody can register it to become the rightful owner.
Note that the grace period and redemption period is meant to safeguard the owner from losing it. Once it enters this stage, the fee to renew it is significant.
Many domain name selling companies are after these expired domains name. They want to snatch them the moment they are made available for registration. They find them to be profitable. They usually use software programs and services that email them daily the expired domains name. After getting them, they appraise and register the good ones. They later sell them at high prices.
As a new website owner, it takes time for your site to rank well on the search engines. Again, you are required to do a lot of marketing for it to be popular. Marketing your online business requires a substantial amount of money. Instead of doing all these, you can simply buy an expired name and forward it to your website. But before you rush and buy any expired domain name, it is better that you evaluate it first.
Four Factors to Consider when Evaluating Expired Domains Name:
1. Consider the type of extension it has. A dot com works best because it's popular among surfers.
2. Consider the inbound links. Are they from reputable websites?
3. Does this name qualify the good traits of a website name?
4. Was it used by a site that was regarded as a spam by the search engines? If yes, avoid it.