Marketing with articles can be effective if you are careful with how you approach it. This article highlights a few of the costly mistakes you can make when writing and promoting your articles.
As you are looking for new and better ways to improve natural search traffic to your website you will soon discover that article marketing will come to the top of the list. However, as you will find, there are often many things to be avoided in internet marketing. We have listed only 5 for starters.
1. Long articles - Keeping your articles short and concise is one of the best ways to get results by marketing with articles. No one wants to read a 1,500 word article that goes on and on. If you have that much information you will want to consider breaking the article into different parts. You can take a 1,500 word article and make it a 3-part series. This will not only make it much easier to read, but the reader will be looking forward to the next two parts.
2. Poor title - When promoting your articles, people are going to see your title and the brief description first. You want to come up with a title that sells, because of this. Come up with something that is going to stand out but get to the point at the same time. People should know exactly what to expect prior to reading the article.
3. No breaks between paragraphs - One of the worst things you can do with your articles is include no breaks between paragraphs. Similar to long articles long paragraphs that drag on with no form to them whatsoever have a negative effect. Help people find what they are looking for within the article can be made easier by having sub-headings and bolded keywords.
4. Bad grammar and spelling mistakes - If you want to ruin your marketing with articles, write a bunch of articles with poor grammar and numerous spelling mistakes. How can people trust your knowledge of anything if you cannot accurately write about it? Make sure you read over it a couple of times to check for any mistakes after every article you write.
5. No consistency - Writing and submitting on and off is perhaps the worst thing you can do when marketing with articles. You had better be writing at least a few articles every day and submitting them, if you are going to market your business using articles. Even if you write two articles every day and submit them to one-hundred directories that is 1,400 backlinks you will have generated in one week. With that, think of the kinds of results you can get.
Marketing with articles can be effective if you are careful with how you approach it. We have highlighted just a few of the mistakes that can be costly to you when writing and promoting your articles.
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