An article is defined as piece of written work that will be for publication.
You need to write an article. It does not matter whether it is an entertainingarticle for a blogor a scientific article (although in this case there will be peculiarities), your main goal is to make the text interesting and easy to read.
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Which is especially true for online articles, because reading from the screen has its own peculiarities. Typically, readers only have a few seconds to convince readers to read your online texts. That's because readers first look at texts across the screen to get a quick glimpse of the content.
Tips for optimizing your texts
1) Interesting headlines.
Say what the headlines are about. This is more useful to the reader than complicated word creations. Use the terms your customers use to search for your offer. This increases the likelihood that your blog articles will be found on search engines.
2) Clear Structure.
Break your text into short paragraphs of three to five lines. Begin each paragraph with a subheading. This will help your readers get stuck in important places as they browse through it.
3)Write in the language of your readers.
It's pretty simple here. If you're writing an academic article for a university journal, you can't avoid complicated terms and references to scholarly works by famous scientists. But if your article is for a teen magazine, it should be written in lively, modern language. With a quick glance (scanning) of the text, we can perceive English words much better than, for example, Latin terms or the increasingly common borrowings of foreign words.
4) Short and to the point
Use short paragraphs, short sentences, and short words. The simplest words are always the best. Avoid words with more than 5 syllables. Describe the main points briefly. Put the most important information at the beginning of the paragraph and the beginning of the sentence.
5)Be personal.
Use a direct approach. Avoid passive construction, such as "With me, you'll get advice on all of our company's logistics services." Instead, say, "I'll advise you on all matters relating to the delivery of your shipment."
6) Use search terms
You need to figure out what words (keywords) your potential readers are searching for to find suggestions that work for you. Use these keywords in the headline, in the subheadings, and occasionally in the body of the text. Because that's the only way search engines can display your text when searching for these terms.
7) A good description is the key to success
The livelier and more colorful your text becomes, the better your information will be, because you evoke feelings and warm memories in the reader. Feel free to use metaphors and epithets to make your text more beautiful. This, of course, does not apply to scholarly or academic articles.
This is not a complete list of facts you should pay attention to when writing an article. You can read other tips on how to improve your texts on our site. Recommendations for writing articles for college can be found here.