Stan James, a pioneer in the in-play betting industry, has partnered with Zukido, a leading sports betting and e-gaming product developer, to introduce a cutting-edge in-play betting application. This collaboration aims to enhance the betting experience by integrating live media streaming, allowing users to watch and bet on major sporting events simultaneously.
Stan James, renowned for its innovative approach to online gaming, has been a significant player in the UK market for over a decade. The company offers an extensive range of over 3,000 games, catering to diverse player preferences, from seasoned casino enthusiasts to casual slot game players.
Zukido, known for its bespoke e-gaming solutions, has developed an in-play application built on Perform media streaming technology. This new feature enables Stan James customers to watch live streams of prominent sporting events, such as Grand Slam Tennis and International Cricket, while placing bets in real-time.
The partnership between Stan James and Zukido marks a significant milestone in the sports betting industry. By combining their expertise, they aim to provide a seamless and immersive betting experience. David Sargeant, Commercial Director at Zukido, expressed pride in collaborating with Stan James, highlighting the product's ability to bring media back to its basics.
"The launch of this new in-play product has brought media to its basics while no other product has been able to do so till the date. Zukido take it as a pride to work with such a known brand like Stan James and expect to do lots more in the future together." - David Sargeant, Commercial Director at Zukido
The new in-play product is available in five different languages, catering to a global audience. It supports betting on over 20 sports offered by Stan James, with specialized scoreboards for six key sports: football, tennis, cricket, snooker, basketball, and darts. This versatility ensures that the product can adapt to various sporting events and markets.
Stan James and Zukido's collaboration is set to redefine the in-play betting landscape. The CEO of Stan James echoed Sargeant's sentiments, emphasizing the alignment of Zukido's product with the latest in-play gambling trends. The integration with Perform Live Streaming further complements the service, positioning both companies for future growth in the competitive betting market.
The introduction of the new in-play feature by Stan James and Zukido represents a significant advancement in the online betting industry. By leveraging live media streaming and offering a multilingual, multi-sport platform, they are set to enhance the betting experience for users worldwide. This collaboration not only strengthens their market position but also sets a new standard for in-play betting.
For more information on the latest trends in online gambling, visit Grand View Research and Gambling Commission.
