Catch the latest buzz around 'Robot', Asia's most expensive film featuring Rajnikanth and Aishwarya Rai Bachchan. This cinematic marvel is poised to shatter box-office records with its high-budget production and captivating storyline.
'Robot', the Tamil film released in 2010, has not only captivated audiences with its unique blend of science fiction and romance but also set new benchmarks in the Indian film industry. Directed by S. Shankar and starring the legendary Rajnikanth alongside Aishwarya Rai Bachchan, this film was produced with an astronomical budget of Rs 150 crores, making it one of the most expensive films ever made in Asia at the time.
The film's production involved some of the most respected names in the industry. Kalanidhi Maran and Hansraj Saxena spared no expense to ensure the film's success. Director S. Shankar, who also co-wrote the screenplay with Sujatha Rangarajan and Karky Vairamuthu, previously collaborated with Rajnikanth on the hit film 'Sivaji'. This dynamic team aimed to replicate their past success with 'Robot'.
AR Rahman, an Oscar-winning composer, provided the film's score, which became an integral part of its appeal. The music rights alone were sold for Rs 70 million to Think Music, highlighting the film's high commercial expectations.
Unlike typical promotional strategies involving extensive appearances by the lead actors, Rajnikanth maintained a low profile, letting the film's content speak for itself. This approach did not dampen the enthusiasm of his fans, who were eager to secure tickets for the first showings, queuing up from the early hours of the morning. 'Robot' premiered in over 2,000 theaters, marking it as one of the largest releases, second only to Hollywood's 'Spiderman'.
A standout feature of 'Robot' was its international filming locations, including the iconic Machu Picchu in Peru where the romantic song 'Pagal Anukan' was shot. This song, among others, received widespread airplay, contributing to the film's global appeal.
Fans of Rajnikanth and Bollywood can access the movie trailer and songs on NyooTV.com, India's first online Social TV Network. NyooTV offers premium visual entertainment and an unmatched viewing experience thanks to its innovative technology. Registered users can stay updated with the latest in Bollywood through various social networking sites linked to NyooTV.
'Robot' not only enjoyed commercial success but also influenced cinematic techniques and storytelling within the Indian film industry. Its success underscored the viability of high-budget productions in Bollywood, paving the way for future projects of similar or greater scale.
Rajnikanth's 'Robot' remains a significant milestone in Indian cinema, demonstrating the potential of combining a compelling narrative with state-of-the-art technology and production values. It continues to be a benchmark for evaluating the success and impact of major film productions in Bollywood.
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