The Art of Living a Well-Lived Life

May 15
07:06

2024

Maxine E M Trowbridge

Maxine E M Trowbridge

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Discover the epitome of luxury living with Vivre, a multi-channel retail concept that seamlessly blends high-end fashion, home decor, and exceptional service. Founded by Eva Jeanbart Lorenzotti, Vivre has revolutionized the luxury shopping experience through its glossy catalogs and sophisticated website, offering over 150 premium brands.

A Visionary in Luxury Retail

Eva Jeanbart Lorenzotti,The Art of Living a Well-Lived Life Articles the entrepreneurial force behind Vivre, launched this unique luxury-lifestyle retail concept over a decade ago. Her innovative approach has garnered attention from top fashion and business publications, including WWD, Elle, Departures, Vanity Fair, Vogue, InStyle, Forbes, and Business Week. Time Magazine dubbed her the "mail-order magnate," while Vogue recognized her as "one of the most stylish women in fashion." Eva has redefined luxury shopping, both in direct mail and e-commerce.

The Catalog: A Revolutionary Concept

When Eva introduced Vivre in 1996, the idea of selling luxury brands through a glossy, magazine-style catalog was groundbreaking. At that time, the luxury market was largely untapped in direct mail. Vivre filled this void with elegance and style, offering a platform where luxury brands could shine. The catalog became a place where shoppers could emotionally connect with both the shopping experience and the products themselves.

The Website: Expanding Horizons

With the advent of the dot-com era, Vivre leveraged its catalog success by launching Vivre.com in 2001. This move catapulted the business into multi-channel retail, allowing existing customers to shop online while attracting a new segment of digital shoppers. Today, Vivre.com offers an inspirational shopping experience, featuring over 150 luxury brands for women, men, children, and home decor.

A Curated Collection of Luxury Brands

Vivre's catalog and website showcase an array of luxury brands, including:

  • Oscar de la Renta
  • Derek Lam
  • Etro
  • Lela Rose
  • Geoffrey Beene

Exceptional Customer Service

Luxury shopping is synonymous with excellent service, and Vivre excels in this area. The company offers complimentary personal shoppers to assist with selecting, purchasing, and delivering gifts for special occasions. With a global customer base, Vivre provides international shipping to virtually any destination, ensuring world-class service from special orders to one-on-one consultations.

Expanding the Vivre Experience

In April of this year, Eva brought the Vivre concept to life by opening the first-ever boutique at The Cove, Atlantis on Paradise Island in the Bahamas. The store, aptly named "Escape by Vivre," offers a curated collection of luxury merchandise, including swimwear, caftans, accessories, and handbags. Eva is already planning the next resort destination store in Dubai, The Palm, with a future flagship store on a high-profile urban avenue in either Europe or the U.S.

The Future of Luxury Shopping

Whether you're shopping in Paradise Island or Dubai, Vivre makes luxury accessible. You can browse through the glossy catalog pages or explore the website from the comfort of your home. Luxury, style, and shopping are right at your fingertips.

Interesting Stats About Luxury Shopping

  • Global Luxury Market Growth: The global luxury market is expected to reach $1.5 trillion by 2025, growing at a CAGR of 4.6% from 2020 to 2025. Source: Statista
  • Online Luxury Sales: Online sales of personal luxury goods are projected to account for 30% of the total market by 2025. Source: Bain & Company
  • Luxury Consumer Demographics: Millennials and Gen Z are expected to make up more than 60% of the global luxury market by 2025. Source: McKinsey & Company

Conclusion

Vivre has set a new standard in luxury shopping, blending high-end fashion, home decor, and exceptional service into a seamless experience. Whether through its glossy catalogs or sophisticated website, Vivre continues to redefine what it means to live a well-lived life.

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