In a recent survey, 91% of those polled agreed with this statement: "Doctors should monitor cognitive health systematically, especially when prescribing new medicaments." This is important news, as anyone who has experience negative side-effects, cognitive or otherwise, knows. We need to upgrade our brain health system to reflect the realities, challenges and opportunities in the 21st century. Where should we start?
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The Times They Are a-Changin.
In a recent survey, 91% of those polled agreed with this statement: "Doctors should monitor cognitive health systematically, especially when prescribing new medicaments."
This is important news, as anyone who has experienced negative side-effects, cognitive or otherwise, knows.
We need to upgrade our brain health system to reflect the realities, challenges and opportunities in the 21st century, in the midst of the Digital Age we live in.
Where should we start?
I recently had the opportunity to ask that question to a group of world-class scientists and technology pioneers, brainstorming around key challenges and opportunities to Reinvent Brain Health in the Digital Age. A number of highly stimulating conversations led to the following ten priorities:
1. Brain health for what: How can we better link brain health and other meaningful outcomes such as lifelong learning, workplace performance and resilience, general happiness and well-being?
2. Incorporate community into the brain health mix: What role should community and family members play, and how can technology aid their efforts; for example by providing access to medical records and easing communication with doctors and caregivers?
3. Expand monitoring of brain function: How will we effectively monitor (and self-monitor) brain function and health? Given strong agreement with "Doctors should monitor cognitive health systematically, especially when prescribing new medicaments," what role can pharmaceutical companies and insurers play in making that happen?
4. Harness Big Data and machine learning: What role can artificial intelligence play in brain health, and how will we measure the brain health of AI-enhanced systems? How can we use AI symbiotically with the human part of the equation?
5. Accelerate scientific validation of digital medicine initiatives: What techniques and approaches, beyond randomized controlled trials, can help assess what works and what doesn't, and accelerate the innovation process and help ensure proper adoption?
6. Mastering the digital toolkit: What are the Pros and Cons of the growing range of non-invasive neurotechnologies-cognitive training, meditation apps, virtual/ augmented reality, EEG, tDCS, ultrasound, and more.
7. Improve brain fitness literacy: How are we going to educate and empower everyone with essential knowledge and best practices, increasing the emphasis on enhancement and prevention?
8. Personalize brain health prevention and treatments: What kind of one-time or on-going brain/ mental health assessment can help pinpoint individual needs, and how can brain-computer interactions help create a bidirectional relationship between a person and the surrounding technology?
9. Invest in early brain development: How do we act on the research showing early childhood interventions improve brain health and alleviate downstream societal problems? What types of digital exposures help, and which ones hurt?
10. Engage non-medical funding sources: What is the most important (and well-funded) "low-hanging-fruit" in education, sports, the military, large corporations, where brain health innovation should be part of the solution, and how can scalable, digital tools become part of the conversation and budgets?
Asking the right questions is necessary to harness innovation the right way. What do you think of the ten priorities listed above? Would you suggest adding something else to the mix?
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