Are You a Small Business Casualty?

When a person knows and knows not that he knows. Teach him.

When a person knows and knows that he knows. Follow him.

I have read a lot about Network Marketing and MLM and I
have learnt a few things which you might like to know. And
the one thing that I know for sure is that network
marketing sells.

If you have been in business and your business has turned
you into a small tipper, we all know why. The cash flows
only in one direction...OUT.

For those for whom the cash flows IN, the secret is that
they never stop trying, learning and marketing.

“The majority of men meet with failure because of their
lack of persistence in creating new plans to take the place
of those which fail." Napoleon Hill

Internet marketing is a very vast arena. You could sell any
concept using the most effective method, Network marketing.

What is Network marketing?

Celine lives in an apartment complex and Tim is looking for
a house on lease. Celine recommends her complex to her
friend and earns a referral bonus. Tim has a girlfriend,
who is also looking for a place. He makes $400 too. The
apartment complex is being marketed simply through
word-of-mouth. This is network marketing.

Now you know that selling is possible. But the hamleton
question is to sell or not to sell? And if you sell, then
what do you sell? I could give you some good tips on
selling.

· Sell something which nobody else sells.
· Sell something in a way which nobody else has thought of.
· Sell something which you are convinced will sell.
· Sell something.

Let us now come to the riddle of the day! How to make a
sale? Here again I have some knowledge to share with you.
To make a successful sale, learn the six C’s – Crystallization,
Confidence, Commitment, Consistency, Clarity, and last but
not the least, Customer.

Crystallization – Set a small goal. Make a plan to achieve
it. Work real hard and implement your plan. That is
crystallization. A customer will never walk through your
door….unless you are a Burger King or Dunkin Donuts.

For getting a prospective lead, you need to make the call.
You have to believe in your product in order to make a
customer believe you. And when he/she believes you, they
will be ready to invest time and money in your business.

Confidence – Speaking the truth gives you a lot more
confidence than otherwise. You are doing a service to the
customer if you are giving them the best deal. When you
make the next call, let the customer speak. Do not be
afraid that the prospects will refuse your offer if you let
them speak.

Commitment – Once your goals have crystallized, set out to
achieve. Dreams and dedication are a powerful combination.
Believe me you will not see the paychecks coming for quite
some time. Nor will all your leads be reachable. But you
can still do one thing. Stay committed.

Consistency – In your business you find yourself talking to
voicemails half of the time. The emails to half of your
prospects return with angry replies. The key here is to be
consistent without being annoying. The reason why lead
providers are in business is that there are people out
there ready to buy what you are selling.

Clarity – Be clear in your objective, in your words and in
your actions. The customer gives you ten seconds to make
your point. If you do not, rest assured he/she is peeling
potatoes and waiting to hang up.

Customer – You and I are in business because we have
something to offer that the customer needs. If he does not,
then he is not your customer. You have hundreds of leads to
follow up. J. Paul Getty said, "I'd rather earn one percent
off the efforts of 100, than 100 percent off the efforts of
one."

After all everybody is interested in something. The major
motivator being money in most cases. Sell them what they
want, or convince them that they want what you are selling.

First you have to pay, then their dreams will make them
stay.