ARE YOU IN THE BIG LEAGUES?

In recent weeks I've watched quite a number of football
games, both professional and college. Professional and
college football games are played with basically the same
rules. In fact, unless you're an "expert" in football, you
may not be able to tell the difference.

During one professional game, the announcer was commenting on
the quality of play of one of the rookie players. The rookie
had played college football the year before and had been
drafted into the National Football League (NFL).

The announcer said that it was time for the rookie to start
playing like a professional. He needed to stop playing at the
college level and start playing at the big league level since
that's where he was now. This comment grabbed my attention,
and I hope it grabs yours too.

As I thought about that comment, I saw that at the college
level, players are first and foremost college students working
toward their degree. They do play football, but football is
not the entire focus of their lives. In professional football,
the players live, breathe, and eat football. That's what they
do. That's what they get paid for.

All of us have turned the calendar page over to 2002. All of
us have the same 12 months in our calendars. All of us have
168 hours in a week, 24 hours in a day. How we use the time
that is allotted to us will determine whether we are "college
level" players or "big league" players. Which are you?

1) Do you treat your online business like a hobby rather than
a business?

2) Are you marketing using spamming techniques or are you
learning how to effectively market your business through
various forms of solid advertising?

3) Are you putting your professional foot forward by having
your own domain name, a professional e-mail address, and a
professional looking website?

4) Are you flitting from one opportunity to another trying
to make that "million dollars in a day" or are you working
steadily and slowly toward building your own strong business?

I challenge you today to take a look at your business goals
and what you want to accomplish. If you want to play in the
"big leagues," then you will need to play at the big league
level.