Have you reached that point in your business where you are feeling burnt out? I have listed some key business burnouts with some ideas on how to avoid the burned out feeling.
I have identified a few sources of Business Burnout and each has a distinct flavor and requires a different response.
Bad Choice Burnout - This is the burnout that surfaces because you made a bad choice about your business. This happens a lot with multi level marketing companies and in direct sales. The recruiting process makes a business look so magnificent that you sign on the dotted line before you've had a chance to really think about whether the business is right for YOU. Once the hype wears off and you're left trying to do something that you aren't excited about - you feel drained and wonder what you ever saw in the business in the first place.
There's nothing wrong with the business - it just isn't a good fit for you. It's time to regroup, refresh and come back to the table with a new plan that suits your personality, skills and calling.
Bad Balance Burnout - This is the burnout that comes on the heals of a long period of entrepreneurial excitement. You love your business so much that you work long hours over such a long period of time - not realizing that you're pushing yourself past a healthy balance point. All work and no play makes us all a crispy critter eventually.
There can be a temptation in a low moment to scrap it all - but that would be a mistake. What you need more than anything is a vacation. Take some time to loaf around, see some sights and enjoy your friends and family. Your business will be there when you get back and you'll have a new perspective.
Bad Business Burnout - This is the roughest burnout of all, definitely the most painful. One day you wake up and realize that the million dollar idea that you've been working on and investing in for weeks, months or maybe years - is just a dud. All the hard work and capital in the world can't make a bad business idea profitable.
Every entrepreneur I have ever met has come up with one or two really bad ideas along the way. You can avoid or at least minimize the pain of this kind of burnout by seeking out a seasoned mentor or business coach early on in your development process. Welcome the voice of experience and keep an open mind. It's less traumatic to have an idea shot down early on than to lose a lot of time and money later.
Whatever the source of your Business Burnout. Don't let it keep you out of the game.
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