So you’re looking to start an eCommerce business?
That’s great! Having an idea of what you’re looking to sell is just the first step in setting up shop. Setting up your web store on an eCommerce hosting platform is a great step in creating the website of your dreams. BigCommerce is a great eCommerce platform to host your site on as they give you many customization options that can make your web store completely unique.
Your Bigcommerce Custom Design should be tailored to your specific brand and industry, and working with a digital agency on your BigCommerce site can help bring your vision to life. How you may ask? Working with an eCommerce agency can help bring little touches to your website that is specific to you. Here are 3 things you should consider when creating a BigCommerce Custom Design.
Cater to Your Customers
The product or service you’re selling is an important part of your eCommerce business. But, who you sell to is an even more important part. Your customers are your source of income and keep your website in business. The first place your customers will see is your homepage. Make sure your BigCommerce custom design includes a homepage that is attractive to the visitor. Utilize content and imagery that fits in with your specific demographic and the types of customers that buy your products. Being personal will help you bring in new customers and keep them coming back over and over again. When a customer feels they’ve made a personal connection with a brand, they are more likely to turn into a repeat customer.
Content Matter
With that being said, the type of content in your BigCommerce custom design should be completely relevant to your brand and industry. Producing content whether onsite, or offsite should in line with your brand and industry. You want to make sure the content you produce is completely accurate, and factual, and not written lazily. Content can help establish you as an industry expert with extensive knowledge of your products and industry. Your content should be a reflection of your products and brand and written professionally and accurately.
Your BigCommerce custom design should be tailored to your specific brand and industry but still be tailored for your customers. Want to bring your vision to life? Contact 1Digital today and help bring your BigCommerce web store to life!
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