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As the eBook market has become ever so
saturated with much useless material, the
use of email courses is on the rise.
It is fast becoming one of the most cost
efficient ways to advertise.
Let's take a look at what is required to
be successful with an email course.
1. Valuable Information
If you don't provide helpful information,
you might as well save yourself the time
and energy required to produce the course.
No content, has become the norm in the
mass over population of the eBook.
Everyone is putting one out and very few
have anything useful to say.
A lack of information would put your
course in a similar light.
2. Easy to Read Format
This is a must.There is nothing that
will get an email deleted faster then
to open up a huge bunch of text all
crammed together.
Make it easy to read. Put it in a format
that makes it easy for the reader to go
back and find information. Lots of white
space makes it easy to read as well. This
also makes it easier to find wanted
information.
3. Keep Each Part of Your Course Short
Make sure each part can be read in a
reasonable amount of time. Time is so
very valuable and people are looking for
the condensed version.
You can't expect someone to sit down and
spend 20 to 30 minutes a night reading
your course. Most people just don't have
that much time to devote. If your course
is long, simply make it into more parts.
You are much more likely to get your
material read if it is only 4 to 5
minutes a day.
4. Keep your advertising short
Let your advertising be short and to the
point. If your reader finds more
advertising then information, you will
lose them very quickly.
Some of the so called email course are
nothing more then advertisements. Putting
out something of this nature will do
nothing but tarnish your reputation.
Email courses are a very good way to
advertise while building your reputation
as a provider of useful information.
Email courses provide you with a full time
advertising medium, while allowing you to
give away valuable content as well.
It is quickly becoming one of the best
ways available to advertise. Don't be late
to the party. Start offering email courses
for your website visitors or newsletter
subscribers today.
You can help contribute to the success of
your readers as well as yourself.
Think Beyond Today and Start Branding Your Future
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