Email Marketing Tools

(Recent studies support it.) With thousands of e-mails that can be sent in a single click, the chance of a booming business is still high. Mass e-mail marketing works, and whilst social media proves to be a very good option, it’s better if one resorts to a method that has earned millions in returns.

The predicament, however, especially to beginning marketers, is how and where to start. As a total greenhorn to the field, it is not embarrassing or shameful to find help in an e-mail marketing software. In this article, I will list the 3 top e-mail marketing tools you can find online in order to jumpstart your campaign.

AWEBER

AWeber has proved its reputation in cheap e-mail marketing. For less than twenty dollars per month, you can start sending countless campaigns to subscribers no more than 500. If you want more than that, of course, you will need to upgrade your account. Upgrades go up to a $239 plan with which you can send out e-mails to up to 25,000 e-mails.

Your campaigns can be edited through AWeber’s comprehensive WYISWYG editor; and its performance through their reporting and tracking services. They have an amazing support system as well.

MAILCHIMP

Famous amongst bloggers who want to start a petty online business, MailChimp proves a great internet email marketing software for those who are starting out small. This is a very good choice if you are content with a small business. Of course you will need to upgrade to a more premium service, but MailChimp is a great starting service nonetheless.

It offers a straightforward, simplistic interface that even the most clueless will get the hang of easily. Via MailChimp, you can send up to 12,000 e-mails to 2,000 subscribers per month, considering that you went with their infamous “Forever Free Plan.” They also offer paid services that range from $15 to $240. They are available in most mobile platforms so tracking your campaigns anywhere isn’t much of a stretch.

iCONTACT

Here is an option for businesses who would like to start big. iContact is an ideal service for those who know their way through and has more or less prepared an e-mail marketing plan. The service costs are reasonable from $10 to $699, which will let you send e-mails from 500 to 100,000 subscribers.

Also, iContact provides a powerful set of tools that the e-mail marketer will find attractive. There is an HTML editor with which you will craft your campaigns, and newsletter templates to get you started (if you, presumably, are allergic to those nifty coding stuff), Google Analytics support and a list segmentation.

With the numerous features of iContact, it is famous amongst online businesses that want to expand their market through e-mails.

As you might have guessed, finding the right place to start is a tad difficult, but with any of these three at your arsenal, you are most likely to be all right. I can recommend a software tool that can help you start building your list in 6 steps. Click here to find out how…

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