Often the concepts of outsourcing and plain internationalisation are misunderstood. The first one requires the research of productive factors at low c...
According to these positions, the entrepreneur can avail himself of different organizations and individuals:
* Organizations that support the internationalisation (ICE, Simest, SACE...)
* Entrepreneur networks (associations near to Confindustria...)
* Advisory Company
* Commercial information suppliers and international corporate ratings
Here there are some data about our Country: M&A operations adopted by Italian companies drastically decreased in value during 2007-2008 but on the contrary they increased in number. This fact clearly means that middle companies have been making more and more use of tools of this kind.
I am going to close this analysis with some purchase advice: in a period of lack of cash-flow due to a drastic credit freeze, firms provided with a good cash-flow have considerable chances to purchase companies at extremely convenient costs.
There are several companies that operate in this way supported by a good brand: they purchase firms even located in different fields, but where high growth rates are expected.
Nowadays China and South-east Asia are in the centre of attention of different organizations because of their catchment area and productive capacity, while East-European contexts seem to be more risky.
Internationalisation: some practical advice
I'm going to deal with these themes in a confident way and perhaps I will be lacking in not choosing a univocal content but in this way I think I will...The Interplay Between Corporate Identity and Brand Portfolio
In the intricate dance of corporate identity and brand management, companies often juggle multiple brands under one corporate umbrella, each with its unique market presence and consumer appeal. This strategic approach can significantly impact a company's market penetration, brand recognition, and overall success. A prime example is The Coca-Cola Company, which boasts a diverse portfolio of beverages, including Coca-Cola, Fanta, Sprite, Minute Maid, and Oasis. These brands, while distinct, are all connected by their corporate parentage.How to do a good rebranding...when it is necessary
Few easy suggestions for a good rebranding.