Promotional Mugs Are Your Cuppa

Promotional mugs help you claim your desktop real estate and hold onto it for months at a time. When you gift your customers with promotional mugs printed with your company name, you’re giving them more than a container for their coffee. You’re giving them something on their desktop that is not really a part of their job, one of the few pleasures that an office worker can count on during the day – their afternoon cuppa or their morning coffee.

Promotional mugs are a great investment in advertising for your business. They’re appreciated by everyone, used by nearly everyone and will sit on your customers’ desktop or kitchen table daily, displaying your logo or your advertising message. What is it worth to you to have your business name or logo be a part of someone’s everyday life? You can have it for as little as £1.50 or so per mug.

Promotional mugs offer many advantages as promotional items. Here are just a few of them.

1. Promotional coffee mugs are functional. They are used by nearly everyone. In fact, according to statistics from the world coffee producers, there are nearly 400 billion cups of coffee consumed worldwide per year – that’s an awful lot of coffee that needs an awful lot of cups. When you provide promotional coffee mugs, you’re giving people something that they’ll definitely use.
2. Promotional coffee mugs are versatile. There are literally hundreds of different styles and types of promotional mugs. You can choose from many different materials, many different colors, and styles that range from basic and plain to stylish and sleek.
3. Promotional mugs can help you spread your message in a way that won’t be forgotten. According to the Promotional Products Association International, 39% of those that receive promotional products from advertisers are able to name the company from which they received it as much as a year later. Most people can’t name the company that sponsored any radio or magazine ad less than a day after viewing it.
4. Giving promotional mugs to your customers associates your name with something pleasant – and that’s good for your business. People make surprisingly strong sensory connections so it’s not surprising that they have good feelings about the companies that give them things that are associated with pleasure. The better they feel about your company, the more likely they are to buy from you.
5. Promotional coffee mugs stick around for a long time. Unlike radio spots and television ads which are 15 to 60 seconds long, or print magazines where your ad might occupy someone’s interest for 5 to 10 seconds, promotional coffee mugs sit on your customers’ desktops or counters or kitchen tables for hours at a time. They turn your company name into a constant presence in their lives. When they need the services that your provide, your name will be the first one that comes to mind.