What is a holiday Letter? Why does it help ignite your business during the holidays? Read on!
In network Marketing, with the Holiday Season approaching, there are so many chances to start a conversation with someone and recruit them for the Holidays. But it has to be done right! Many times you can have a great chance to communicate about your mlm business during the holidays, and blow it.
What We have found to be incredibly effective during the Holidays, among many others, is what we call the"Personal Year-End Holiday Letter".
It is a great way to get folks feeling warm and fuzzy, tell them about the past year, and introduce subtley your business. This letter is a great mlm recruiting/prospecting tool that can yield great results. And many people enjoy reading them.
I get at least 10 of these during the holidays.
Why would you want to send this type of letter?
Simple.
EMOTION.
It gets people emotional hearing about what happened to your life and how your year was. It is a personal opening to what you thought of the past year, and what you did. You can even offer opinions about things if you wish.
How do you create a Holiday Letter?
1) What you do, is get some Christmas Stationary(any supply store has it).
2) Write in a very conversational tone, what this year has meant to you, talk about vacations, fun things, the family and how each are doing,and how next year looks to be a great year.
3) In the letter, somewher near the end, simply put... "And my company I run out of my home has had some real solid growth, and it looks like next year will be another great year. Things are going so well. I am so thankful. I need some help! "
4) And move forward with other subjects such as books read, TV shows you enjoyed, movies seen, etc.
After the first of the year, send them all a nice thank you letter about all the support and kind words of encouragement. And write "Fyi, here is what my home based business is about as some folks wanted to know. Let's chat sometime. I could use your support and help in locating some talent!"
And you have positioned yourself for a first of the year explosion in Network Marketing sales or recruits(depends on your focus.)
Folks remember unique things, and the Year End Letter is not only remembered, but kept a lot of times. Include a photo, or article about something of interest pertaining to the Holidays.
And Guess what?
There is also a " Halfway through the Year Letter!" Set yourself apart, and do things differently than the norm. Take a step up, not forward. Engage what others do not, and get the results others pray for.
You are a network marketer. Refuse to be average, think average, and doing what the average do.
This is just one of a dozen things you can do to Explode your Recruiting during the Holidays, as we did them for years. And we always did business during the holidays in MLM and Network Marketing.
blessings...doug
(c) 2005/ all rights reserved- PFI
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