How to develop a targeted customer base?

It's easy to start out in the market but it's difficult to survive. Survival and expansion is the essence of success when it comes to be business. But how to ensure survival and expansion in the long term? Yes, that's a question many ask but here's the answer: Develop a customer base then develop lasting relationships with the customer base and work on to get your marketing policies as optimized as they can be and then, just sit back and relax and enjoy your long term success.


Now the big question is how to develop a customer base? The idea is simple, Utilize various mediums of reaching out to the people. Social Media, the most effective and the most important, Facebook being the uncrowned king. You must be well aware of buying Facebook fans and its benefits but there is another concept, i.e, Buy targeted Facebook fans. The world targeted literally means, aiming at a pre-researched, pre-determined object or anything else so that it saves the time, money and effort on something that's irrelevant to your interest and profits.

To practically illustrate this, let's take an example that you are expanding your business and a new branch will be soon opened in another country. Of course, chalking out a promotional campaign in that location may cost you anything between thousands of dollars to millions of dollars since it's a matter of seeking growth in a whole new area with a new, unexplored market. So in this case, instead of spending thousands of dollar on promotional campaign, you can also simply give your previous (headquarter based) customers a news that you are expanding and it's definite that they'll talk about it. And then, go on to create a whole new page for the different branch and buy targeted Facebook fans (area specific) and then kick off with your campaign while not incurring huge costs on sending your marketing team to place. That's the beauty of Targeted Facebook fans that you can operate on any base while not even knowing them personally.