App budgeting is often one of the most frustrating parts of the process. Accurately estimating the costs involved can be tricky, leaving business owners unsure of what to expect as they dive into research.
Let’s break it down and help you gain some clarity. In this post, we’ll explain what factors influence the app budget and answer the question “How much does it cost to create an app”.
The type of app you’re building dramatically impacts the cost in 2024. It’s the foundation of your budget.
Generally, there are three types of applications:
Web apps don’t rely on mobile OS standards. One codebase can serve multiple devices, cutting costs considerably.
Native development requires coding for each platform specifically, so you’ll pay for expertise. But if you go the cross-platform route — say, using React Native — you might save.
Developing apps for Roku, Apple TV, or Android TV is a prospective business idea, but it isn’t cheap. Each requires specialized knowledge.
The platform you choose — iOS, Android, or both — can heavily influence the app development cost. Each has unique guidelines, tools, and user expectations that shape the development process.
Applications for Android. Although it is more complicated, Android provides greater flexibility. A large range of devices with various screen sizes, resolutions, and hardware configurations are supported by the platform. This variance results in longer testing and optimization times, which will unavoidably drive up mobile application development costs.
iOS applications. Developing for iOS often means dealing with a more standardized ecosystem. Apple provides a consistent range of devices and resolutions, making testing and optimization simpler compared to Android. However, adherence to strict App Store guidelines and Apple's high user experience expectations can require additional time and resources. Native development using Swift or Objective-C can be more efficient but often comes at a higher initial cost.
Cross-platform apps. Many use cross-platform alternatives like Flutter or React Native in order to save money. By using these frameworks, you may reduce development time and expenses by creating a single codebase that runs on many platforms. Still, each version could require some fine-tuning to make sure it functions properly on various platforms and devices. Time is saved, but some customization or performance may be lost.
Smart TV apps. Thinking about a smart TV app? Platforms like Roku or Samsung come with their own sets of challenges. Each requires custom development to accommodate their distinct environments. While it’s possible to develop for multiple TV platforms, each version requires its own work, increasing both complexity and cost.
The cost of app development increases with the app’s complexity. Costs can increase dramatically with features like push alerts, third-party connections, payment processing, and geolocation. As a general guideline, you should start with a Minimum Viable Product (MVP), concentrating on essential aspects that provide value, then expand the application with other features as needed.
The way your app is designed may make or break it, and it also has a big influence on how much app development will cost overall. A thoughtful UI/UX design will improve user engagement and retention, even though it requires effort and experience.
Your choice of technology stack affects the app's maintenance, scalability, and long-term performance in addition to its cost. It makes a significant difference whether you choose cutting-edge solutions or straightforward, well-established technologies.
The location and expertise of your development team will significantly affect the price. You can go for a local, high-quality team, or you can opt for offshore developers who often come at a lower rate but may involve communication challenges.
Cutting app development costs doesn’t have to mean cutting corners. There are smart ways to stay within budget while maintaining quality. Here's how:
It’s hard to pinpoint an exact price because so many factors are in play. However, here’s a general range based on the app type:
| App type | Price range |
| Simple app | $10K - $50K |
| Moderately complex app | $50K - $100K |
| Complex app | $100K - $250K |
| Enterprise app | $250K - $500K+ |
| Game app | $50K - $300K+ |
| Cross-platform app | $20K - $200K+ |
| Smart TV app | $30K - $150K+ |
Depending on the quantity of features, platforms you select, team experience, and location, prices will differ significantly. Ultimately, the cost will increase with the number of features and customizations you choose.
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