Mastering the Art of Closing Sales Over the Phone

Jan 2

13:07

2024

Heather Reimer

In the digital age, we are inundated with advice on crafting compelling copy, designing eye-catching ads, and creating engaging banners. However, the power of a personal touch, particularly through a phone call, can often be the key to securing a significant deal. This is especially true in our increasingly globalized world where clients may be located in different states or countries, and face-to-face meetings are less common. The way you communicate with a client over the phone can be crucial in finalizing a sale. So, how can you add a human touch to your sales calls? Let's set aside the keyboard, do some vocal warm-ups, and dive in.

The Importance of Posture and Facial Expression

Your posture can significantly influence your voice. If you're slouching or appear tired, your voice will likely reflect that. Even without seeing you, people can often tell your physical state from your voice. Similarly, your facial expression can also impact your voice. Even though the person on the other end of the line can't see you, they can "hear" the expression on your face through your voice. So, always aim to maintain a pleasant expression.

Matching the Client's Tone

It's important to match your client's tone, energy level, and pace during the call. If you come across as overly enthusiastic or pushy, you might scare them off. People generally prefer interacting with those who mirror their mannerisms.

Avoid These Common Mistakes

There are several things you should avoid during a sales call:

Don't ask if it's a good time to talk. This gives the client an easy way out.
Avoid chewing on a pen, your fingernails, gum, or anything else while on the call.
Don't eat or drink during the call.
Avoid mumbling.
Don't make important calls when you're tired or not feeling well.
Never put a sales call on hold to take another call.
Avoid using filler words like 'basically', 'actually', and 'uh'. It gives the impression that you're unsure of what you're saying.
Don't waste the client's time. Have all your facts ready and review them before the call.

Asking for the Sale and Preparing for Rejection

Just as we remind web users to "click here", we need to invite prospects to take action. Don't forget to ask for the sale. Also, mentally prepare yourself for rejection. If a client says no, don't let your disappointment show in your voice. That same client might be a potential customer in the future, and you want them to remember your pleasant demeanor.

In conclusion, to save time and boost your revenues, consider hiring an experienced content provider to write and regularly update your online material. It can make a significant difference! Forbes and Entrepreneur offer more insights into effective sales strategies.

Article "tagged" as: