Businesses listed high in the search engines are the ones that receive more traffic. There are several ways to get your site listed high in the ranks. This article will give you some ideas on how to do this.
SEO and Article Marketing complement each other to provide you with the appropriate solution for a website promotion that you may want.
Keep aside the pay-per-click campaigns and the ezine advertisement campaigning, etc. There is nothing more that you could ask than for free advertisements that appear on the index listings of all major search engines.
Why should we pay to have an advertisement on the right hand side of search engines that everybody knows is an advertisement? When you are listed on the left hand side everyone regards that as being linked to authoritative sites. Not just that it comes free, but it is even more prestigious than what we pay for PPC on search engines. Is it not?
Appropriate search engine marketing can do that for you with little effort from article marketing to give your promotional campaign a good start. Additionally, giving a few back links to your website via the author's Resource Box will help the search engine spiders to crawl to your site because search engines will look for the links back to a site (in fact a page on the site) meaning it is an indication of the relevance of your web page/pages for the particular keyword being used by the customer from a particular search engine looking for that information.
The keyword terms are commonly those that are typed in most commonly by the users to identify what is called strategic content or information. For example a person who wants to pursue a home-based business with EDC Diamond program will type it as a keyword on search engines. In fact the phrase will be broken to three words by different search engines and then they look through the index of crawled web pages for these three words and the page with most relevance to the 3 words namely the program will get listed on top and so on those words with little relevance will come down in the list.
Also if the keywords are unique you get more and useful hits, meaning better conversion rates and even a sale or two. More than that SEO will help to move your website up the list towards success which is very important.
Of course, there is more to it than that. A site with a good deal of relevance and good content with reference to the program will be listed above one with a poor content even if it happens to be the title of the web page. A site with all the three words will be listed top if it has good relevant and worthy content.
If you have a web page optimized for the three words surprisingly your page may get top listing on all of the search engines, but remember people should be searching those 3 words together after all in a single search.
SEO and article marketing can be integrated with a common objective to achieve the highest possible listing for the content on the web page because search engines generally list web pages but not domains per se.
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