Top 400, 2,000, or 5,000 SE and Directories or whatever. There is no such thing!
Anyone who advertises they will submit you to more than 12 search engines and directories is submitting to what are known in the industry as FFA's (free for alls), classifieds, 404's (errors), not founds (pages which no longer exist), or foreign language sites. It is well know amongst online marketing experts, there are less than 12 working search engines and directories on the Internet today.
Some companies take advantage of the uninitiated website owner promising top rankings for $29.95 or something similar. Beware of such promises - if it sounds too good to be true, it usually is. That $29.95 will typically buy an automated submission to 10,000 "engines" that nobody ever visits or possibly even result in a domain ban for over submitting.
Once the $29.95 campaign is finished, so is your domain. There is no such thing as #1 rankings in all search engines or "it only takes 2 weeks and $29.95". Getting top search engine ranking doesn't "just happen".
SEO fraud is obvious when they guarantee rankings. No one can guarantee rankings. Some people are better at SEO than others, but no one has direct control over how search engines rank (unless you want to pay for top listing).
Half of SEO is content. If you want a higher ranking, you need content that people want to read. If your SEO firm doesn't provide this, and they won't find the proper keywords, they really aren't SEOs.
SEO is an ongoing process. No one can SEO your website within a month, and expect it to receive high rankings. Don't be fooled. High ranking isn't easy, and one time fees are a waste of money unless you or the SEO company plan to make weekly changes.
To Your Success!
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