The main aim of this article is to improve the existing SEO Knowledge of the people and let them know the tricks and tips to gain benefits by doing SEO in 2014. The process includes Content Writing and Link Building methodologies. Here are new kinds of strategies to implement in 2014.
Being an SEO related person, work in a way so that the industry will gain a good name. Doing Black Hat SEO, make your site to get banned. It is better to prefer White Hat SEO, so that Google can do nothing with you by sprinkle down the links. Being a new SEO Consultant, it will be lucrative for anyone to leverage site that can easily gain links. In recent times, Google has smarter Algorithm and even Grey hat SEO Techniques are also riskier now. Hence, at last it is better only to acquire links via genuine means like creating unique content, which is more safe and effective. Google uses real site metrics such as number of daily visits, social shares to validate the link authority of the site.
Google mainly relies on Bounce rate and Search pogo sticking factors to measure a site’s actual value. Higher the page values make the page to view easier. Attraction of the visitors and social shares can be increased by fast loading time. Those pages will gain a unique place in the SERP results. Google is the most used Search engine as it produces better search results than all other competitors.
3. Importance of Technical SEOMake the site navigation easier for the users in terms of creating Site map and fix all technical errors like broken links, False HTTP responses and other Missing redirects. Technical SEO along with Content marketing will definitely improve the rank of the site.
4. Let Google access your site’s JavaScript and CSSIncreased intelligence of GoogleBot makes Google access JavaScript and CSS of the web page. If we block GoogleBot from accessing, it can’t render and fetch pages of the site properly and so it is unable to determine the actual locations of many On-page elements. To determine if the site is blocking GoogleBot from viewing CSS and JavaScript, render some pages of the site using Google Tool. When it is unable to render the pages thoroughly, the process is simply reflected.
5. Act like an Expert while Creating ContentContent Creation improves your site authority and gains many high quality links. Before creating the content, analyze what are the best means to gain links and then collect, organize and implement the content. Make increased user interaction to your content. But be consistent in product productions. Stuff some newer and worthy content frequently so that the site visitor’s never get disappointed. Create a proper flow map to the content and be consistent.
