3 Linking Strategies for Improving Your Search Engine Rankings

Of the many strategies you can use to improve your search engine rankings creating links back to your site is one of the most effective. Having other sites linked to yours is perceived by search engines as a sort of validation of the value or credibility of your site. The larger the site that is linked to yours the more your search engine rank is likely to be boosted. 

Our discussion here today is going to focus on 3 of the best ways to build these back links to increase both your search engine rank and your traffic.

Write Articles 

Learn to write articles you can submit to online directories for circulation on the internet. Not only does this method give you tremendous exposure but it also creates back links from some of the highest ranking sites on the internet. By including a link to your own website within your resource box once your article has been published you now have a link with the article directory site.

Social Bookmarking Sites 

Submitting any content you have to social bookmarking sites exposes your content to the entire membership of that particular site. When you consider how popular bookmarking sites are it is easy to imagine the size of their membership enrollment. As people view what you have submitted it is inevitable that many will find it interesting and therefore share it with others. The potential for developing numerous back links at these sites makes this method a very effective means for building incoming links back to your own site.

Forum Marketing 

Visiting forums in your niche and participating in their discussions serves many uses for you. Not only are you bound to pick up useful information but when leaving comments you also can leave a link to your site in your signature file. Now you have created an opportunity for many to not only visit but also to link with your site. This strategy is somewhat similar to bookmarking sites except that the traffic at forums is much more targeted for your needs.

Increasing your search engine rankings is a one of the most fundamentally sound strategies you can implement when working online. Positioning your site to receive as much free traffic as possible can best be done by increasing your search engine rank. One of the most effective ways to do this is by developing as many back links as you can with other sites online. The 3 techniques we discussed here today are great at building these links but it must be noted these techniques will require an ongoing effort to get the best results. However any efforts you do invest in building links will be rewarded in the form of an increase in both your search engine rank and the traffic you receive.