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Take the Guesswork out of Web Site Analysis
ZY Computing has released 123LogAnalyzer v. 3.0, an easy-to-use multi-platform tool that turns your web logs into a
comprehensive analysis of your customers and prospects. 123LogAnalyzer tells you how visitors browse your web site, which
pages they view and which they ignore, how long they spend on your site, and where they come from. With its new Marketing
Report, you can track, analyze, and measure results by marketing campaign; 123LogAnalyzer keeps track of costs, sales, and
profits by visitors, by bandwidth, and by page views and downloads.
123LogAnalyzer's web server activity report displays the number of visitors, the number of unique IP addresses, the amount
of bandwidth used, and the number of hits the site received, broken down by time increment, day of the week, and hour of the
day. To learn more about the information that visitors accessed, you can see which web pages were viewed, files were
downloaded, directories were accessed, and images were looked at.
Referrer information includes the domains and URL's that the visitors came from. In addition to tracking visitors by
country, the program's new Geographic Reports let you track visitors by state and by major US city.
The search engine performance report displays the search engines which referred visitors to the site, and the words and
phrases that visitors searched for. It's easy to determine which search engines you've optimized your web site for, and
which search engines require more work. In addition, 123LogAnalyzer provides information about which platforms and browsers
people are using to visit your site. You can even identify missing files, broken links, and other errors that visitors
encountered.
With its advanced filter options, 123LogAnalyzer lets you examine only those visitors who went to specific pages, or who
downloaded particular files. You can also zero in on visitors who came from particular URL's, specific countries, or who
visited at certain hours of the day.
123LogAnalyzer's power lies in its ability to perform deep datamining. You can easily create and combine filters to extract
specific information. For example, not only can you see how many visitors visited the "Buy Now" page, but you can also see
what other pages these people viewed, what their browsing sequence was, how many files they downloaded, what domain they
came from, and what search engine keywords they used to get to your web site. Armed with this information, your can
fine-tune your web site to be a more effective sales machine.
New features in v. 3.0 include Marketing Reports that let you track visitors by marketing campaign, Geographic Reports that
let you track visitors by US city and state, a log file exporting feature that lets you trim unnecessary data before you
perform your analysis (for example, "hits" on JPG and GIF files), the ability to track authenticated visitors, support for
additional search engines, and enhanced command-line execution options.
123LogAnalyzer runs on Windows 95/98/Me/NT4/2000/XP PC, Linux, Mac OSX, Free BSD, and Sun Solaris platforms. Its intuitive
interface requires no technical knowledge. The program supports and auto-detects major web server log files in all popular
formats.
The program produces reports in real-time. On a 800Mhz PIII computer running Windows 2000, it can analyze 94,000 lines of
log file data per second, or a little over 1GB of data per minute.
In the short term, 123LogAnalyzer pinpoints new opportunities to attract more visitors and customers by telling you which
of your web pages are working and which aren't. In the long term, the program lets you understand shifts in visitors'
browsing and buying behavior, and gives you the information you need to give your web site a sales tune-up.
123LogAnalyzer v. 3.0 costs $129.95(US), comes with an unconditional 60-day money-back guarantee, and may be purchased
securely online at http://www.123loganalyzer.com/. There are no monthly fees or usage charges. You can download a 25-day
trial version, with four of the seven advanced visitor-analysis filters activated. For more information, contact ZY
Computing, 111 N. Market St., Suite 614, San Jose, CA 95113. E-mail: Support@123loganalyzer.com
Internet:http://www.123loganalyzer.com/.
About ZY Computing, Inc.:
Established in 1991, ZY Computing has been developing and marketing Windows productivity and entertainment software. In
addition to 123LogAnalyzer, ZY Computing also offers MP3 CD Maker, a Windows MP3 application that makes it simple to create
normal audio CDs for your car or home CD player from your favorite MP3 files.
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Evaluation Copy Available on Request
