Norwegian Air Shuttle, a prominent low-fare airline in Europe, is set to enhance its route network by introducing cost-effective flights from Oslo to Malta starting April 2008. This strategic move is anticipated to significantly increase the number of tourists visiting the picturesque Mediterranean island, providing a substantial boost to its tourism-driven economy.
The introduction of Norwegian Air Shuttle's new route to Malta signifies a growing trend among European low-cost carriers to serve the island, which is renowned for its rich history, stunning landscapes, and warm climate. The airline's decision to offer twice-weekly flights every Tuesday and Saturday is a response to the high demand from Scandinavian travelers eager to explore Malta's unique offerings.
The arrival of Norwegian Air Shuttle in Malta's skies is expected to amplify the island's appeal to budget-conscious travelers, particularly from the Scandinavian region. This development follows the successful operation of direct routes by Ryanair, which has been connecting Malta with various European destinations for over a year. The competition among low-cost carriers is beneficial for consumers and is likely to result in increased tourist arrivals.
Malta's reliance on tourism as a key economic driver makes the entry of affordable airlines like Norwegian Air Shuttle particularly significant. The Maltese authorities, who previously safeguarded the interests of the national carrier Air Malta, now view the diversification of airline options as a positive step towards stimulating the tourism industry.
Since its inception in September 2002, Norwegian Air Shuttle has experienced remarkable growth. From an initial fleet of six Boeing 737-300 aircraft serving four domestic routes, the airline now boasts 31 aircraft with an additional 53 new Boeing 737-800s on order. The airline's expansive network includes 128 routes to 76 destinations across Norway, Sweden, and Poland.
Daniel Skjeldam, Chief Commercial Officer of Norwegian Air Shuttle, expressed pride in adding Malta to the airline's extensive European network. Acknowledging the popularity of Malta among Scandinavians, Skjeldam anticipates the new direct flights, coupled with competitive pricing, to be a resounding success. The airline's collaboration with the Malta Tourism Authority (MTA) and Malta International Airport (MIA) aims to promote the route in Norway and capitalize on the strong demand.
The launch of Norwegian Air Shuttle's low-cost flights to Malta is a testament to the growing accessibility of the island to international travelers. With the support of MTA and MIA, the airline is poised to make a significant impact on Malta's tourism landscape, offering an affordable gateway to the Mediterranean's hidden gem.
For more information on Norwegian Air Shuttle's services and destinations, visit their official website. To explore Malta's attractions and plan your trip, check out the Malta Tourism Authority's website.
Discover the Allure of Malta: A Mediterranean Gem for Your Next Vacation
Malta, a radiant jewel in the heart of the Mediterranean, beckons travelers with its rich tapestry of history, culture, and natural beauty. This European island nation, though compact in size, is brimming with attractions and experiences that cater to every kind of traveler. Whether you're seeking a tranquil retreat or an action-packed adventure, Malta's year-round appeal makes it an ideal destination. Here are the top 10 compelling reasons to make Malta your next holiday choice, complete with fascinating insights and the latest information to enhance your travel plans.
Malta's Transition to the Euro on January 1, 2008
On January 1, 2008, Malta embraced the Euro, marking a significant milestone as the smallest member state of the European Union to adopt the common currency. This transition was the culmination of meticulous planning and a comprehensive public awareness campaign. The Euro was introduced in parallel with the Maltese Lira for a transitional period, ensuring a smooth adjustment for both consumers and businesses. As Malta made this historic currency switch, it joined the growing list of nations unified under the Eurozone's economic banner.
Malta's Tourism Renaissance: A Surge in Popularity
Malta's tourism sector is experiencing a remarkable upswing, with hotels bustling with guests to the point where overflow visitors are being accommodated in neighboring Gozo and occasionally even in Sicily. The year 2007 marked a significant milestone, with the highest tourism figures in over half a decade. This surge is attributed to the strategic introduction of low-cost airlines and concerted efforts by the Maltese government to enhance the appeal of this Mediterranean gem.
