The terminology E-Commerce (electronic commerce) refers to trading of goods and services over electronic systems i.e. through the medium of internet and other networks. It basically involves the buying and selling of products or services in real-time in order to smoothen the progress of the financing and fund transferring in secure and confidential way.
Keeping in mind the ongoing technological changes e-commerce can be considered an important facade and gauge to measure the sales phase of e-business or online business. It facilitates and modifies the way your potential customers stumble on, evaluate and procure goods - forever. Some of the reasons behind why it has become important to have your won e-commerce website or online shopping cart are:
1. Helps you in reaching out millions and millions of customers without any geographic barrier & time zone: Nowadays, with the growing demand and increasing competition in the market Internet has become a hub, where millions of people can come and access, buy, and sell anything every day on a highly secure platform. According to the recent world stats, it has been found that internet is growing tremendously increased to a greater extent. The Worldwide web helps you to reach people globally and effectively communicate with them to sell your products to any part of the world with the ease of website regardless their location and time zone because with a branch or office you can reach to the specific location or nearby only. So, having your own e-commerce website will not only enable and help you to reach zillions of people, but will also form a new business relationship. Thus, increase profit and overall sales.
2. Cheaper forthright cost & low cost of sales: Slash down the office setup cost like leases, phone bills, stationary, maintenance, etc. The direct cost of selling your product is quiet lower than that you do by means of your commercial website. All the formalities right from product selection to payment processing can be done online without any requirement of a human interaction. Moreover, it will also cut down the number of sales staff, customer service and other staff.
3. 24/7 customer support services: 24/7 customer support services without having need for you to be full of zip or online. Website process should be properly programmed. An e-commerce website will give your prospective customers the power to order and shop also, while you sleep. The end-user from any location can come on to your web page and purchase goods and pay at the same time. He/she can get in touch with you through e-mail, phone or fax.
4. Gain Customer Loyalty: E-commerce online store is a unique way to platform your products in an appealing and an interactive way. You can keep them well informed about the sale, discount, offers and new products. Every time he/she will visit your e-commerce website and eventually will become your loyal customers.
5. Programmed Billing Process & secure transactions: Gone are the days when you need to think before doing any transaction online. Due to more secure and safe platforms transactions can be done online and firmly through credit card or other transaction way you decide and the amount safely gets deposited in your account.
6. Augment awareness: You can reach out millions of people out there who may be looking for the product that you are selling. An online shopping cart will enable you to make people more clearly aware about your existence.
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