What Are The Best Practices When It Comes To Website Design And Online Persona Building? A call to action is the best way to keep your visitors engrossed in your website. Visual imagery is a factor, as images have become integral in social media engagement.
There is a strong mutually exclusive relationship between web development and online presence. Web development has been an ever growing ever-evolving art and science that has been either the downfall or the rise to success of many businesses. Web development is simply described as all the activities that are undertaken when designing and establishing a website for the internet or the intranet. This term engulfs both the static websites and the dynamic websites. During the process of web design, the main professionals involved are the website designers and developers who write the coding and mark-up language. Whereas web development is mostly used to refer to the development of static or dynamic web pages, it may also involve the coding and creation of complex web applications social networking services such as chat applications and electronic commerce applications such as e-commerce. The various activities that are included in web development are:
The relationship between online presence and web development.
Professional and unique website development can enable a business to enjoy certain advantages such as brand awareness and business expansion:
There will be a high amount of awareness that will be created among the potential customers about your company brand and the quality services and products that your company offers. You can exponentially expand your business brand awareness all over the globe without physically being there in all those places. There is a very big difference between the revenue that one generates from online businesses, which is very high, and the entry barrier to that specific online industry, which is very low. Generally speaking, website development can be a very cost-effective business expansion strategy.
What Are The Best Practices When It Comes To Website Design And Online Persona Building?
1. Clear call to action:
A call to action is the best way to keep your visitors engrossed in your website and ensure that they find the user experience in your website very enjoyable. The call to action is a distinct set of graphics, words or buttons, which prompt the user or website visitor to take immediate step or to proceed on a set path towards the completion of your intended end goal. The best place to place a CTA is at the end of a commercial break of a video or presentation that offers the users steps that they should take.
Each commercial that you make should have a clear responsive and interesting CTA so as to increase traffic to your website and also to improve customer experience. To build your online persona start by creating high quality and goal oriented CTAs in your website and hence keeping your customers and users engaged when they visit your website. The CTAs will also help you keep track of the success of your website.
2. Visual imagery. Image is everything...Literally!
Visual imagery is the utilisation of expressive and vivid images that will provoke emotions in the viewer and hence keep them engaged. It is a proven fact that almost all web users get bored pretty easily if they have nothing that grabs their attention and ignites emotion in them. Studies done on social media sites have proven that images have become integral in social media engagement. Keeping this in mind during website development will ensure that your website will be able to keep your visitors interested and engaged.
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