Buying a Website-You Need To Consider These Critical Factors

If you wish to start an online business you will need to set up a website or blog but another alternative is to buy a website or blog. But you do need to do your due diligence to ensure that you do not buy a complete lemon and waste your money and time flogging a dead horse.

You will need to check out 3 critical factors to ensure that you are getting value for money-

1. Unique content
To succeed online and obtain good search engine rankings you will need to publish unique content. It is possible to succeed with some syndicated content but by and large you will need to produce unique content. So when checking out any possible purchase you will need to check that the site contains unique content. You can check this out with the Copyscape website.

2. .com, .net, .org
You can buy a .info domain for 99 cents but long term most people will advise that generally .coms.,.nets and .orgs rank better so I would encourage to avoid a .info.

3. Traffic stats
You want to ensure that there is some existing traffic and to do this insist on seeing proof such as a screenshot of the cpanel statistics or those of Google analytics. A site with small traffic is not necessarily a no no but if a site has been established for some time you really need to see some traffic stats and the more the better.

In summary you can pick up a decent website or blog for reasonable money and the best place to do so is probably at www.Flippa.com. Do however carry out the checks above at the minimum to ensure that your online business gets off to a good start.