An Article about Articles

An Article about Articles
by Jim Schulte
(c) 2003

Everyone that publishes a newsletter or ezine knows
that the "list" is the most important thing, if you
want to be successful with any online venture. To build
that list we are told to submit ads to other ezines,
join as many ezines as is humanly possible to read in a
24 hour day without food or sleep. And of course write
articles.

They also tell us that any dim bulb can write. I've
read a few articles and I think that statement may be
somewhat false. Ok, we know we can write because all of
the kids in your daughters 3rd class think you write
"neat" poems.

Now all we have to do is pick a topic that is
intersesting, informative, is less than 1 ba-zillion
words, and will make people want to come back and read
more of your articles. Hopefully they will become
subscribers to your publication.

Oh yeah, they have to be good enough to be able to
submit them to other ezines and make the public think
you are the second coming of Mark Twain.

We all know that there are 1000's of articles out there
right now that deal with a variety of subjects ranging
from trimming your dogs nails to starting your own Zen
Budda cult.

When you are choosing a topic to attract more
subscribers to your ezine or newsletter, pick one that
will keep them awake and alert. You don't want them
getting half way through the article and then hitting
the old "delete" key.

Keep it short so you can hold the readers attention,
and tell them something they didn't know about , before
they read your Pulitzer Prize winning piece.

People want to be informed when reading anything! They
also want to be entertained. So you see what you write
about isn't as important as how you write it, and
present it to your readers.

The proof in that statement is in what you just read. I
wrote an article about absolutely nothing just now,
and I got you to stay with me until the end.

So now this is the end. Please go subscribe to my
newsletter.

Jim Schulte is the creator of the Internet Marketing
Junkie Mouse Pad
and Editor/Publisher of the Internet Marketing Junkie
Newsletter

http://www.imjpads.com