"Come see my new ... read the proud email from a ... ... eager to promote his first book and seminar series. His website was indeed ... -- ... laid-out with c
"Come see my new website!" read the proud email from a well-respected professional, eager to promote his first book and seminar series. His website was indeed beautiful -- exquisitely laid-out with customized graphics.
Alas, the website was unfinished. A well-dressed website has:
(1) A title that tells what you do -- functional and keyword-friendly, not necessarily a high fashion item. A title of "home" screams that you're an amateur -- or you chose the wrong web designer.
(2) Don't tell me what you wear under your designer suit -- but when I click "view source," I want to see meta-tags! You'd be amazed how many expensive websites go bare.
(3) Accessorize your site with 500-word articles or ezines. But choose carefully to complement your objective.
(4) Your choice of attire signals whether you're attending a high-powered meeting, representing a client in court or washing your car. And the first words on your site tell the world who you are and what you do.
(5) Most successful people have a signature fashion style that says, "This is who I am." On the web, discover your own writing voice and share your individual persona. Sanitized biographies ("Dr. Z is a well-known…") and copycat slogans are equivalent to shopping in a bargain megastore.
If you've got good fashion or word sense, you can get away with all sorts of rule-breaking. But if you show up wearing a bare bones birthday suit, most would say that's one rule too many.
Interval: Limbo or Renewal?
Summary: The period between Thanksgiving and Christmas is often seen as a downtime, but it can be a powerful phase for personal and professional renewal. By dedicating just 15 minutes a day to long-term goals, even during the festive season, you can set the stage for significant life changes, such as starting a new business or relocating to a warmer climate like Arizona.
Write a Power-Packed Resume
A new resume can ... your career, ... if you seek ... in a ... ... ... to ... such as a ... I once helped an ... ... a friend
Midlife Career Change Can Feel Like Getting a Divorce
Most of us are aware that we need to grieve the death of a close friend, relative or favorite pet. We are ... to learn that other events -- ... divorce, illness -- can also be ...
