How to Make your Cards Interesting and Intriguing

For decades now, the business cards have been used to promote businesses and products or services. Despite the technologies available today, it seems that the business cards persist to be one of the best techniques to marketing businesses today, and it seems that they will be used for a long time.

The question now is: why use the business cards when you can always go for modern marketing techniques? Well, the simple answer is they are good materials to build your business’ branding. With well designed cards, you can show your customers and prospects that you are professional, credible, and serious with your business.

Another great thing with including these cards in your marketing strategy is that they can easily spread the word of how great your business is or how effective your products and services are. Just create a design with a bang to encourage people to spread the word. Ensure also that your message is clear, brief, and compelling so people will be captivated with your offerings. Indeed, when designed well, your cards will be a cost effective way of getting your business name out in the market with less effort and cost. The easy and quick distribution of these cards is effective and will always be in the years to come.

Finding cost effective printing companies. As much as it is important that your cards are well designed, so is the final output. This would require you to find the right printing company that would print your cards. The online market has plenty of printing companies that can provide you high quality print output. You simply have to do your research in order to find printer that will suit your printing needs and your budget. Do price comparisons and quality check to guarantee that the printer will be able to meet your standards. You can also ask for testimonials from the previous customers of the company to check if the company is able to deliver on their promises.

In designing your cards, you need to make sure that your cards contain the following: your business name, logo, phone numbers, email address, and even your office hours, and social media links such as Twitter and Facebook. You can also put little details about your products and services in your cards.

Among the ways you can distribute your cards are:

- Putting them on public bulletin boards, public libraries.
- You can also leave them in restaurants, salons, cafes, and other places.
- Give them out in trade shows, seminars, conferences, and other business events.
- Give them to your employees so they can hand them out to people they know who need your products or services.
- Hand them out to anyone who meet who are likely interested in your products or services.

Aside from regularly handing your cards to customers, there are other ways you can make them sought after such as:

- Using them to jot down notes
- Making them valuable such as printing calendars and maps at the back
- Including coupons and freebies
- Listing your top products or services in your cards
- Adding facts, events, or riddles in your cards to make them interesting

Adding all these details in your templates are a great to make them keepers. It doesn’t hurt to try them in your cards, so why not do them today.