The Promotional Products Industry Sees Recovery From Recession

As an $18.1 billion industry, the promotional products industry is seeing a recovery from the recession. Where customers were apprehensive about placing large orders in the beginning of 2009, they are now freely placing their large orders. Promotional products customers have decided that promotional items are the way to go when it comes to their advertising campaigns. More people retain their company information in their memories with promotional products than with any other form of advertising.

Customers are claiming that business is getting better. That's why where they were placing small orders in the beginning of the year, they are now placing large orders. Even still, companies are very picky about what they order. They want to find just the right product and they won't settle for nothing but superior customer service. The change in the increase in orders began in about July 2009.

The biggest trend with promotional items right now is BPA free water bottles. The increase in sales with BPA free water bottles comes as a response to the public's demand for eco-friendly products. With landfills inundated with millions and even billions of plastic bottles people have become concerned about the environment. And, with the plastic bottles leaching BPA into beverages, people have become concerned about their own health. That's why BPA free water bottles are big sellers. Companies are responding to customers' concerns and supplying them with BPA free water bottles as promotional products. It's a winning situation for everyone. Customers are getting healthy water bottles and companies are successfully advertising their businesses.

Today, companies are always looking for the best promotional items available. Rather than spend their dollars on television and radio or newspapers, they are opting to put all of their advertising budget into promotional products. That's a big plus for the promotional products industry, which has become increasingly apparent. Rather than seeing a recession, the industry is seeing an increase in sales. The increase in sales means companies are spending and if companies are spending then their customers should be spending too. The more customers spend, the less we'll see of the recession. At least in terms of the promotional products industry.

No form of advertising is working better these days than Promotional Products. They not only increase sales, they promote customer loyalty. If you give a customer a promotional item, they will appreciate the thoughtfulness behind the gift. They will remember you every time they need a product or service from your company. With promotional items, you couldn't ask for anything more.