Whether you have an online printing company or a traditional one to provide you your marketing collaterals,
there are just some things you need to expect from a printing company.
When you know about the standard printing services that you can count on, the easier it would be to deal with them when you have your own print job to consider.
In most cases, a printing company can offer you a variety of services that are available to everyone – whether you’re a small business or a Fortune 500. These services include not only printing your requirements but also designing them from the very start.
These are the most common services available for many online printing companies and off:
The Basic
The basic service is to print multiple pages of your collaterals that your personal laser printer can’t do anymore. You will need an expert online printing company for that or a traditional one for a more professional look. Not only do you employ a provider to help you have an effective ad for your business, but you also get to have the professional service, excellent equipment, and highly trained staff of the printing company. Your collaterals will surely have a much higher standard in terms of the results.
The Design
Printing companies not only provide basic printing services, but they do have in-house design teams to help you come up with a layout for your collaterals. Along with the design, your provider can also help you with photography, digital design plan, logo design, scanning, among other things. If you want a more specialized look to your marketing campaign, then a good printing provider can help you a lot.
Large Format Printing
Again, your personal laser printer can only do so much when it comes to printing your collaterals. Large format printing for one is very difficult if you don’t have the right equipment for it. Professional print providers can provide you your large format posters, banners and signage. What you need to do to have the best result with your picture is to provide your printer with a high resolution image so it won’t get pixilated when it’s blown up. This is the most common error for many digital images when converted to large format printing.
Scoring
Scoring is what you do to have the perfect fold for heavier materials such as your brochure, booklet and catalogs. If you want to have the right spot to fold your material, then most printing companies include scoring in their list of services.
Cutting and Folding
For many specialized requirements, you will need a professional printing company to do the cutting and folding for you. This is especially true for many types of collateral that have different sizes and shapes from the standard ones. If you don’t want to botch it with your print job, get a professional to do it for you.
