China Mobile's Ambitious Push into Vehicle Networking

Summary

China Mobile is spearheading the development of vehicle networking in China, focusing on technological innovation, market-driven strategies, and government collaboration. By leveraging its location service base, China Mobile aims to enhance the automotive sector's competitiveness and foster a robust industrial environment. This initiative not only supports national policies but also positions China Mobile as a leader in the global vehicle networking market.

Strategic Initiatives and Technological Advancements

Strengthening Technological Breakthroughs and Innovation

China Mobile is committed to driving technological advancements in vehicle networking. The company focuses on:

• Research and Development (R&D): Investing in cutting-edge technologies to enhance vehicle networking capabilities.
• Market-Driven Strategies: Aligning technological innovations with market demands to ensure practical applications.
• Government Collaboration: Working closely with government bodies to align with national policies and regulations.

Enhancing Market Competitiveness

China Mobile's strategic initiatives aim to bolster the competitiveness of China's automotive sector. The company has successfully collaborated with Dongfeng Nissan to develop the "CARWINGS Chi-line," a comprehensive intelligent traffic service system. This collaboration has significantly enhanced Dongfeng Nissan's market position.

Location Service Base: A Pillar of Innovation

China Mobile's location service base is one of the nine key bases of China Mobile Communications Corporation. It plays a crucial role in:

• Product Development: Innovating new location-based products and services.
• Operations and Marketing Support: Providing essential support for the commercialization of location-based services.
• Value Chain Integration: Integrating various elements of the location services value chain, including terminal positioning, GIS, maps, and real-time traffic information.

Creating an Open and Cooperative Platform

China Mobile aims to create an open, cooperative, and win-win platform for location services. The company integrates various resources to offer a comprehensive suite of services, including:

• Terminal Positioning: Utilizing CELL-ID, WIFI positioning, and area code positioning.
• GIS and Internet Maps: Providing detailed geographical information.
• Value-Added POI Information: Offering points of interest (POI) data for enhanced user experience.
• Real-Time Traffic Information: Delivering up-to-date traffic data to users.

Diverse Applications and Services

China Mobile's location services are manifested in various forms, including voice, SMS, WAP, and the Internet. These services cater to different user needs and contribute to economic growth by driving the development of related industries.

Collaboration with Shenyang Hunnan Development Zone

China Mobile has signed an agreement with the municipal government of Shenyang Hunnan Development Zone to jointly construct a location Industrial Park. This collaboration aims to:

• Develop the Internet of Things (IoT) Industry: Foster the growth of IoT applications and services.
• Enhance Multi-Service Capabilities: Expand the range of services offered through the location Industrial Park.

Terminal Location Capabilities

Terminal location refers to the ability to obtain real-time location information of mobile devices through wireless base stations. This capability includes:

• Latitude and Longitude: Providing precise geographical coordinates.
• City Code: Offering location-based city information.
• Detailed Geographical Information: Enabling in-depth location queries and searches.

Applications of Terminal Location

Terminal location capabilities can be widely used in various applications, including:

• Navigation and Mapping: Enhancing GPS and mapping services.
• Emergency Services: Providing accurate location data for emergency response.
• Commercial Applications: Supporting location-based marketing and advertising.

Conclusion

China Mobile's ambitious push into vehicle networking is set to revolutionize the automotive and telecommunications industries in China. By leveraging its robust location service base and focusing on technological innovation, market-driven strategies, and government collaboration, China Mobile is well-positioned to lead the global vehicle networking market.

Interesting Stats

• Global Vehicle Networking Market: The global vehicle networking market is expected to reach $212.7 billion by 2027, growing at a CAGR of 21.6% from 2020 to 2027 (Allied Market Research).
• China's Automotive Market: China is the world's largest automotive market, with over 25 million vehicles sold in 2020 (Statista).
• IoT in Automotive: The IoT in the automotive market is projected to grow from $15.87 billion in 2020 to $109.53 billion by 2025 (MarketsandMarkets).

By focusing on these strategic initiatives and leveraging its technological capabilities, China Mobile is set to play a pivotal role in the future of vehicle networking.