Maruti Suzuki has unveiled the much-anticipated Ertiga, a Light Utility Vehicle (LUV) designed to cater to the evolving needs of urban families. This innovative vehicle aims to bridge the gap between sedans and bulky utility vehicles, offering a perfect blend of space, flexibility, and affordability.
The Maruti Ertiga is set to revolutionize the multi-utility vehicle segment in India. With its compact yet spacious design, the Ertiga is poised to challenge the dominance of established players like the Toyota Innova and Mahindra Xylo.
The Ertiga measures 4,265 mm in length, just 26.5 cm over the 4,000 mm limit for tax benefits. It shares its width with the Swift and stands at a height of 1,685 mm, with a ground clearance 15 mm higher than the Swift. Despite being 300 kg heavier than the Swift DZire, the Ertiga manages to maintain a sleek and stylish appearance.
The Ertiga's interior is designed for comfort and convenience. Key features include:
The Ertiga is available with two engine options:
1.4-litre K14BVVT Petrol Engine:
1.3-litre D13A DDiS Diesel Engine:
Both engines are paired with a five-speed manual gearbox, ensuring a smooth and efficient driving experience.
The Maruti Ertiga is available in multiple variants, with prices (ex-showroom Delhi) as follows:
| Variant | Price (Rs) |
|---|---|
| Ertiga Lxi | 5.89 lakh |
| Ertiga Vxi | 6.60 lakh |
| Ertiga Zxi | 7.30 lakh |
| Ertiga Ldi | 7.30 lakh |
| Ertiga Vdi | 7.90 lakh |
| Ertiga Zdi | 8.45 lakh |
The Ertiga is set to compete with established models like the Toyota Innova and Mahindra Bolero. The Innova, with its 2.5-litre diesel engine, is priced between Rs 9-13 lakh, while the Mahindra Xylo starts at Rs 7.3 lakh. The Ertiga's competitive pricing and versatile features make it a strong contender in the market.
According to a report by the Society of Indian Automobile Manufacturers (SIAM), the utility vehicle segment in India has seen a significant growth of 52.5% in the last fiscal year. This trend indicates a growing preference for vehicles that offer more space and versatility without compromising on style and affordability.
The Maruti Ertiga is a game-changer in the multi-utility vehicle segment. With its blend of style, comfort, and affordability, it is set to meet the needs of modern urban families. As Mr. S. Nakanishi, Managing Director and CEO of Maruti Suzuki, aptly put it, "The Ertiga is designed for customers who seek more space and flexibility without the bulk and expense of traditional utility vehicles."
For more information on the latest automotive trends, visit Autocar India and CarDekho.
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